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What Affiliate Marketing Programs Influencers Use To Generate Money

Insider spoke with a number of industry insiders and influencers

By Adrian MoorePublished 3 years ago 3 min read

Influencers typically include links to their Instagram Stories or YouTube videos in their posts.

Those links are frequently affiliate links, which allow producers to profit from sales.

We asked creators how much money they make from affiliate marketing.

Swipe-ups on Instagram Stories and links beneath YouTube videos aren't only for the sake of sharing a link; they're also how many influencers make money.

When someone makes a purchase on a website after clicking a trackable link or entering a specific code, the influencer who posted it may receive a commission. This is referred to as affiliate marketing.

Affiliate marketing is a popular technique for influencers to supplement their income beyond sponsored posts and video ad revenue. It's also a method for new "nano" and "micro" influencers (those with 1,000 to 100,000 followers) to start earning money and working as content providers for advertisers.

The amount of money an influencer can make via affiliate marketing is determined by various factors, including their following size, engagement, and industry. It also depends on the commission rates established by brands and platforms.

Some finance influencers, for example, can make a sizable amount of their revenue only through affiliate links. They might collaborate with investing apps such as Robinhood or Acorns.

Tori Dunlap, a personal financial influencer, told Insider that she made more than $200,000 in just eight months.

Finance isn't the only field that pays handsomely.

Vi Lai, a skincare influencer, recently revealed that she earns more than $5,000 a month from affiliate connections. Other influencers, on the other hand, claim to make a few hundred bucks here and there.

Influencers can earn money by advertising products on social media through a variety of channels, including Amazon and third-party affiliate marketing networks.

In order for you to track exactly how many clicks and sales your affiliate links are generating — and how much you stand to earn after all the sales are closed and your payment is due — most brands will have their affiliate programs set up with some sort of dashboard.

Although affiliate links have the potential to be very profitable, it's vital to remember that they are not a quick-rich scam. If you're serious about succeeding, you'll need to have a little patience.

The return or exchange window has finished completely since the majority of affiliate marketing organizations demand that a deal be fully closed before any commission payment is given. Typically, this takes 60 to 90 days, however the length may differ based on the specific brand partner.

Learn how much money one influencer makes through Amazon affiliate connections.

As a bid to drive sales, some influencers have started texting their followers links to their favorite products. Instagram, for example, is tapping into this sector with its own native affiliate marketing network.

Insider spoke with a number of industry insiders and influencers regarding affiliate marketing. Here's a list of what they claimed to have earned.

What are the earnings of influencers who use affiliate marketing?

We talked to a few influencers to find out how they use affiliate links in their work. Several people went into depth about their monthly incomes. They ranged in price from around $50 to more than $25,000 each month.

Here's how much money affiliates bring in for eight creators:

Tori Dunlap is a TikTok personal finance influencer that has 860,000 followers.

With 706,000 YouTube followers, Ryan Scribner is a personal finance YouTuber.

Vi Lai is a skincare influencer who has 580,000 TikTok followers and 130,000 Instagram followers.

Charlie Chang, a 350,000-subscriber YouTuber who focuses on personal finance and real estate,

Charli Prangley is a YouTube creator that works part-time and has around 200,000 subscribers.

Kim Pratt, a skincare vlogger with 108,000 YouTube followers, is an Amazon affiliate.

Erika Kullberg, a YouTube creator with 94,000 subscribers, is an attorney.

Kayla Compton is a 'nano' lifestyle influencer who has 3,400 YouTube subscribers and 1,900 Instagram followers.

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About the Creator

Adrian Moore

I conduct market research projects, and surveys for businesses, colleges, and start-ups. I can also design websites, annotate, write blogs, and articles, as well as provide proofreading services.

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