psychology
Topics in psychology presented by Futurism.
The Psychology Behind Viral Social Media Challenges. AI-Generated.
From the Ice Bucket Challenge soaking millions to TikTok’s latest dance craze, viral social media challenges are pop culture’s adrenaline shot—wild, fleeting, and inexplicably addictive. One day, you’re dumping freezing water over your head for charity; the next, you’re balancing a broom upright because the internet says gravity’s taking a nap. But why do we dive in? What’s the psychological fuel igniting these digital wildfires, and what does it say about us as humans in a hyper-connected age? Spoiler: it’s less about the challenge and more about the messy, beautiful chaos of our minds.
By Pure Crown11 months ago in Futurism
It Shall Be
First published in Adelaide Literary Magazine, July 2024 (finalist in the 2024 ALM essay awards) In the realm of human relationships, we all partake in some form of denial or ignorance toward the elements of truth and nature. It’s probably no surprise to you that the human ego has a harmful way of suppressing aspects of reality that it doesn’t want to accept, such as losing a family member or taking accountability for something embarrassing.
By Tony Martello11 months ago in Futurism
What Netflix, Spotify, and YouTube Teach Us About Ad-Supported Models.
Is there a world where ads and user experience can coexist? Platforms like Netflix, Spotify, and YouTube have efficiently taken advantage of ad-supported systems to maintain profitability with customer satisfaction in a time where subscription fatigue is increasing on a daily basis. How do they maintain the contentment of marketers and customers simultaneously? The secret to this success resides in planned ad placements, customer control, and customization. Let’s discover what we can learn from these platforms about developing productive, subtle ad-supported instances.
By Strique GCC11 months ago in Futurism
Why Some eCommerce Brands Are Moving Back to Traditional Advertising.
Is online marketing losing its effectiveness? Digital marketing has become the norm for eCommerce companies in recent years. Companies have taken advantage of data-powered findings to attain specifically targeted customers with the help of platforms like Meta, automated advertising channels, and Google Ads. Nevertheless, advertisers are observing an unexpected pattern developing: some online retailers are moving back to conventional marketing tactics like direct mail, print, TV, and radio.
By Strique GCC11 months ago in Futurism
Can Meme Marketing Outperform Paid Ads?
Do you think memes represent the upcoming future of digital marketing? It’s almost impossible to miss them while scrolling through social media. Memes have a weird sense of control over the digital world, whether it’s a viral visual, a smart cultural reference, or simply a trending joke. Memes are responsible for igniting engagement and increasing sharing across numerous platforms. However, can conventional paid ads be replaced by memes? Some companies are investing a lot in meme marketing, utilizing their virality to increase brand awareness and sales too. However, does meme marketing actually perform better than paid advertisements?
By Strique GCC11 months ago in Futurism
Footy
Footy, also known as football in many countries, is one of the most popular sports in the world. It is played in different forms, such as soccer, Australian Rules Football, rugby, and American football. People of all ages enjoy playing and watching footy, and it brings communities together. This article will discuss the history, rules, benefits, and global impact of footy.
By Farhan Sayed11 months ago in Futurism
Zomato's Bold Transformation: Welcome to Eternal.. Content Warning. AI-Generated.
Zomato's New Identity: Welcome to Eternal 1) Introduction In a surprising turn of events, Zomato, one of India’s most popular food delivery companies, has changed its name to Eternal. While the app name remains the same, the company has taken a bold step toward a new future. This article explores why Zomato made this decision, what it means for customers, and how this shift reflects the company’s long-term vision.
By Purusharth kumar12 months ago in Futurism
Make or Break
What causes an ad to catch customer attention in just 3 seconds? According to a research study, a viewer’s attention span is so short that marketers only have 3 seconds to intrigue them before they scroll ahead. But what makes an ad so intriguing that it prevents someone from moving ahead? How can companies enhance those essential initial seconds for the best engagement and conversions?
By Strique GCC12 months ago in Futurism
Ghost Time Theory - We Live in the Past
In the year 1752, specifically on the first of September, a young man, known in his village for his cleverness and cunning, and his love for betting, heard in the morning of this day from his workplace in the neighboring village some news from a traveling merchant. He was certain that no one in his village knew about it. This news was strange, surprising, even exceptional, and it would not happen again. A person with his cunning and shrewdness would not let it pass without taking advantage of it. He thought for a moment, then the idea struck him. He quickly ran through the village’s alleys, calling on the villagers to hurry and gather in the village square because he had brought them a bet. The challenge was impossible to win, but he wouldn’t lose it.
By QuirkTales12 months ago in Futurism
Understanding Gen Z
Generation Z, often referred to as Gen Z, encompasses individuals born roughly between 1997 and 2012. As the first generation to grow up in a fully digital world, their psychological patterns and behaviors are shaped by a unique set of circumstances. From rapid technological advancements to shifting societal values, Gen Z’s mindset, attitudes, and behaviors stand apart from previous generations. While there are many positive traits, there are also certain challenges and negative psychological patterns that have emerged. Understanding both sides is essential to appreciate the full scope of Gen Z’s impact on society.
By vidun Arambage12 months ago in Futurism
