How to rank on YouTube as a beginner



Here is an outline of this article on how to rank on YouTube:

I. Introduction

The importance of ranking on YouTube.

Overview of the article.

II. Keyword research

Identifying relevant keywords for your video.

Using tools to research and analyze keywords.

III. Your videos title and description need to be optimized.

Using keywords in the title and description

Writing a compelling and informative title and description.

IV. Engaging with your audience is key.

Responding to comments and building a community

Asking for likes, comments, and shares.

V. It's very important for you to collaborate with other YouTubers.

Partnering with other creators to cross-promote each other's content

Collaborating on videos.

VI. Use tags and playlists

Adding relevant tags to your video

Creating and using playlists to keep viewers engaged.

VII. Promote your videos on social media and other platforms.

Sharing your videos on social media and other websites.

Collaborating with influencers to promote your videos.

VIII. Conclusion

Recap of the main points

Encouraging readers to implement the strategies discussed in the article.

The importance of ranking on YouTube

Ranking on YouTube is important for several reasons. First and foremost, it allows your videos to be more easily discovered by viewers. When your videos rank higher in search results or on YouTube's recommended videos list, they are more likely to be clicked on and watched. This can lead to an increase in views, subscribers, and overall engagement on your channel.

In addition, ranking higher on YouTube can also increase the credibility and authority of your channel. When viewers see that your videos are consistently ranking well, they may be more likely to trust the information and content that you are providing.

Finally, ranking on YouTube can also have a financial benefit. If your channel is monetized and you are eligible to receive ad revenue, higher rankings can lead to more ad impressions and a potential increase in revenue.

Overview of the article

The purpose of this article is to provide a comprehensive guide on how to rank higher on YouTube. The article will cover a variety of strategies that can help to improve the visibility and discoverability of your videos on the platform.

The article will begin with a discussion on the importance of keyword research and how to identify relevant keywords for your videos. It will then cover the importance of optimizing your video's title and description, and provide tips on how to write compelling and informative titles and descriptions that include your target keywords.

Next, the article will discuss the importance of engaging with your audience and building a community on YouTube. This will include strategies such as responding to comments, asking for likes and shares and collaborating with other creators.

The article will also cover the use of tags and playlists as a way to improve your ranking on YouTube. It will explain how adding relevant tags to your videos and creating playlists can help to keep viewers engaged and increase the chances of your videos being recommended to a wider audience.

Finally, the article will discuss ways to promote your videos on social media and other platforms, as well as strategies for collaborating with influencers to help get your videos in front of a larger audience. The article will conclude with a summary of the main points and encourage readers to implement the strategies discussed in the article.

Identifying relevant keywords for your video

Keyword research is an important step in optimizing your videos for ranking on YouTube. By identifying relevant keywords and using them in your video's title, description, and tags, you can increase the chances of your video being discovered by viewers searching for those keywords.

There are a few key steps to identifying relevant keywords for your video:

Start by brainstorming a list of potential keywords that are related to your video's topic. You can use tools such as Google's Keyword Planner or YouTube's keyword suggestion tool to help generate ideas.

Next, narrow down your list of keywords by considering their search volume and competition level. You can use keyword research tools to see how often a keyword is searched for, as well as how many other videos are competing for that keyword. Aim for keywords that have a moderate search volume and low competition level.

Use long-tail keywords in addition to more general keywords. Long-tail keywords are more specific and less commonly searched for, but they can be easier to rank for and may bring in more targeted traffic.

Make sure the keywords you choose are relevant to your video's content. Using unrelated or spammy keywords in an attempt to manipulate your ranking can lead to your video being flagged as spam by YouTube.

By following these steps, you can identify relevant keywords that will help your video rank higher on YouTube.

Using tools to research and analyze keywords

Several tools can help you research and analyze keywords for your YouTube videos. Some options include:

Google's Keyword Planner: This tool, which is part of Google Ads, provides data on search volume, competition level, and cost-per-click for keywords. You can use it to see how often a keyword is searched for, as well as how many other ads and videos are using that keyword.

YouTube's keyword suggestion tool: This tool, which is built into YouTube's Studio dashboard, provides a list of suggested keywords based on a specific keyword or phrase that you enter. It also shows the search volume and competition level for each keyword.

Ahrefs: This is a paid keyword research and analysis tool that provides data on search volume, competition level, and the difficulty of ranking for a keyword. It also shows the number of clicks and impressions a keyword gets, as well as the average cost-per-click for that keyword.

SEMrush: This is another paid keyword research and analysis tool that provides data on search volume, competition level, and the difficulty of ranking for a keyword. It also offers a range of other features such as site audit, backlink analysis, and competitor analysis.

Vidiq: is a tool that helps creators optimize their videos for YouTube. It provides a range of features that can help with keyword research, on-page optimization, and audience engagement.

Some of the specific features that Vidiq offers include:

Keyword suggestion tool: This tool suggests relevant keywords based on a specific keyword or phrase that you enter. It also shows the search volume and competition level for each keyword.

On-page optimization: Vidiq analyzes your video's title, description, and tags, and provides recommendations for how to optimize them for ranking on YouTube.

Audience retention: Vidiq tracks how long viewers are watching your videos and provides recommendations for how to improve audience retention.

Social media promotion: Vidiq provides tools for promoting your videos on social media, including the ability to schedule posts on multiple platforms at once.

Collaboration opportunities: Vidiq includes a feature that helps you find collaboration opportunities with other creators on YouTube.

Overall, Vidiq is a comprehensive tool that can help creators optimize their videos for ranking on YouTube and increase their visibility on the platform.

TubeBuddy: is a video marketing platform that helps creators optimize their videos for ranking on YouTube. It provides a range of features that can help with keyword research, on-page optimization, and audience engagement.

Some of the specific features that TubeBuddy offers include:

Keyword research: TubeBuddy provides tools for identifying relevant keywords for your videos and analyzing their search volume and competition level.

On-page optimization: TubeBuddy analyzes your video's title, description, and tags, and provides recommendations for how to optimize them for ranking on YouTube.

Audience retention: TubeBuddy tracks how long viewers are watching your videos and provides recommendations for how to improve audience retention.

Social media promotion: TubeBuddy provides tools for promoting your videos on social media, including the ability to schedule posts on multiple platforms at once.

Sign Up To TubeBuddy Now

Collaboration opportunities: TubeBuddy includes a feature that helps you find collaboration opportunities with other creators on YouTube.

Overall, TubeBuddy is a comprehensive platform that can help creators optimize their videos for ranking on YouTube and increase their visibility on the platform.

By using these or similar tools, you can get a better understanding of which keywords are most relevant and valuable for your YouTube videos.

Using keywords in the title and description

Using keywords in your video's title and description is an important part of optimizing your videos for ranking on YouTube. By including relevant keywords in these areas, you can increase the chances of your video being discovered by viewers searching for those keywords.

Here are a few tips for using keywords in your video's title and description:

Choose your main keyword or phrase: Identify the main keyword or phrase that you want to rank for and include it in your title and description. This should be a term that is relevant to your video's content and that has a moderate search volume and low competition level.

Use variations of your main keyword: In addition to your main keyword, consider using variations of that keyword in your title and description. This can help to capture more searches and increase the chances of your video ranking for multiple keywords.

Use long-tail keywords: In addition to more general keywords, consider using long-tail keywords in your title and description. Long-tail keywords are more specific and less commonly searched for, but they can be easier to rank for and may bring in more targeted traffic.

Include your main keyword at the beginning of your title: Research has shown that videos with keywords at the beginning of their title tend to rank higher than those with keywords at the end.

Keep it natural: While it's important to include keywords in your title and description, it's also important to make sure that it reads naturally and is easy for viewers to understand. Don't stuff your title and description with keywords at the expense of clarity and readability.

By following these tips, you can effectively use keywords in your video's title and description to improve its ranking on YouTube.

Writing a compelling and informative title and description

In addition to using keywords, it's important to write a compelling and informative title and description for your YouTube videos. A well-written title and description can help to attract and retain viewers, as well as improve your ranking on the platform.

Here are a few tips for writing a compelling and informative title and description:

Make the title catchy and attention-grabbing: Your title is often the first thing that viewers see, so it's important to make it interesting and engaging. Consider using a question, a provocative statement, or a sense of urgency to grab viewers' attention.

Use the description to provide more information: The description is your chance to give viewers a more detailed overview of what your video is about. Be sure to include your main keyword or phrase, as well as any relevant details about the content of your video.

Use formatting to make the title and description more readable: Use headlines, bullet points, and short paragraphs to make your title and description easier to read and scan.

Include a call to action: Encourage viewers to like, comment, and subscribe to your channel by including a call to action in your description. You can also include links to other relevant videos or your website in the description.

By following these tips, you can write a compelling and informative title and description that will help to improve the ranking of your videos on YouTube.

Responding to comments and building a community

Responding to comments and building a community on YouTube can help to improve the ranking of your videos in several ways. Here are a few reasons why YouTubers need to engage with their audience:

Increased engagement: When you respond to comments and engage with your audience, you can encourage more likes, comments, and shares on your videos. This increased engagement can signal to YouTube's algorithm that your videos are popular and relevant, which can lead to higher rankings.

Better retention: When you build a community on YouTube, you can encourage viewers to watch more of your videos and subscribe to your channel. This increased retention can also help to improve your ranking on the platform.

Improved credibility: By responding to comments and engaging with your audience, you can demonstrate that you value their input and are willing to listen to their feedback. This can help to build trust and credibility with your viewers, which can lead to more engagement and higher rankings.

Overall, engaging with your audience and building a community on YouTube can have a positive impact on the ranking of your videos and the success of your channel.

Asking for likes, comments, and shares

Asking for likes, comments, and shares can be a useful way to encourage more engagement on your YouTube videos, which can in turn improve the ranking of your videos on the platform. Here are a few tips for asking for likes, comments, and shares:

Make it natural: Don't make it sound like you are begging for likes, comments, and shares. Instead, try to make it sound like you genuinely value your viewers' opinions and would appreciate their engagement.

Be specific: Instead of just saying "please like and share," consider asking for specific types of comments or sharing specific pieces of content. This can be more effective in encouraging engagement.

Offer incentives: Consider offering incentives for viewers who like, comment, or share your content. This could be something like a shoutout in a future video or a giveaway.

Thank your viewers: Show your appreciation for those who do like, comment, or share your content by thanking them personally. This can help to build a sense of community and encourage more engagement in the future.

By following these tips, you can effectively ask for likes, comments, and shares in a way that is natural and genuine, and that encourages more engagement with your videos.

Partnering with other creators to cross-promote each other's content

Partnering with other creators to cross-promote each other's content can be a powerful way to reach a wider audience and improve the ranking of your videos on YouTube. Here are a few tips for effectively partnering with other creators:

Find creators in your niche: Look for other creators who produce content that is similar to yours and that targets a similar audience. This will increase the chances that their followers will be interested in your content as well.

Collaborate on content: Consider collaborating on a video or series of videos with another creator. This can help to expose your channel to its audience and vice versa.

Share each other's content: Share each other's videos on your social media accounts and encourage your followers to check out the other creator's content. This can help to expand your reach and bring in new subscribers.

Promote each other's channels: Include a link to the other creator's channel in your video descriptions and encourage your viewers to subscribe to their channel.

By partnering with other creators and cross-promoting each other's content, you can reach a wider audience and improve the ranking of your videos on YouTube.

Collaborating on videos

Collaborating on videos with other creators can be a fun and effective way to improve the ranking of your videos on YouTube. Here are a few tips for collaborating on videos with other creators:

Find creators in your niche: Look for other creators who produce content that is similar to yours and that targets a similar audience. This will increase the chances that their followers will be interested in your content as well.

Plan the collaboration: Work with the other creator to come up with an idea for the collaboration video and plan out the details such as the format, length, and content.

Coordinate promotion: Make sure to promote the collaboration video on both your channels and social media. Encourage your followers to check out the other creator's channel and vice versa.

Engage with the other creator's audience: Interact with the other creator's audience and respond to comments on the collaboration video. This can help to build a sense of community and encourage more engagement.

By collaborating on videos with other creators, you can reach a wider audience and improve the ranking of your videos on YouTube.

Adding relevant tags to your video

Adding relevant tags to your video is an important part of optimizing your video for ranking on YouTube. By including relevant tags, you can increase the chances of your video being discovered by viewers searching for those tags.

Here are a few tips for adding relevant tags to your video:

Choose your main tags: Identify the main tags that you want to use for your video. These should be relevant to the content of your video and have a moderate search volume and low competition level.

Use variations of your main tags: In addition to your main tags, consider using variations of those tags. This can help to capture more searches and increase the chances of your video ranking for multiple tags.

Use long-tail tags: In addition to more general tags, consider using long-tail tags. Long-tail tags are more specific and less commonly searched for, but they can be easier to rank for and may bring in more targeted traffic.

Don't use irrelevant or spammy tags: Don't use tags that are unrelated to your video's content or that are commonly used for spamming purposes. Using irrelevant or spammy tags can lead to your video being flagged as spam by YouTube.

By following these tips, you can effectively use tags to improve the ranking of your videos on YouTube.

Creating and using playlists to keep viewers engaged

Creating and using playlists on YouTube can be a useful way to keep viewers engaged and improve the ranking of your videos on the platform. Here are a few tips for creating and using playlists:

Group similar videos together: Create playlists that group together videos that are similar in theme or topic. This can help to keep viewers interested and encourage them to watch more of your videos.

Use relevant and descriptive titles: Choose a title for your playlist that accurately reflects the content of the videos it contains and that includes relevant keywords. This can help to improve the discoverability of your playlist.

Promote your playlists: Make sure to promote your playlists on your channel and social media. You can also include links to your playlists in the description of your videos.

Keep your playlists up to date: Regularly add new videos to your playlists and remove any that are no longer relevant. This can help to keep your playlists fresh and interesting to viewers.

By following these tips, you can effectively create and use playlists to keep viewers engaged and improve the ranking of your videos on YouTube.

Sharing your videos on social media and other websites

Sharing your videos on social media and other websites can be a useful way to promote your videos and improve their ranking on YouTube. Here are a few tips for sharing your videos on social media and other websites:

Share your videos on your social media accounts: Share your videos on your social media accounts and encourage your followers to like, comment, and share. This can help to increase the visibility of your videos and bring in new subscribers.

Collaborate with influencers: Consider collaborating with influencers on social media or other platforms who have a large following in your niche. This can help to expose your videos to a wider audience.

Share your videos on relevant communities and forums: Look for online communities and forums that are relevant to your niche and share your videos there. Just be sure to follow any rules or guidelines for sharing content.

Embed your videos on your website or blog: If you have a website or blog, consider embedding your videos there. This can help to drive traffic to your YouTube channel and improve the ranking of your videos.

By sharing your videos on social media and other websites, you can increase the visibility of your videos and improve their ranking on YouTube.

Collaborating with influencers to promote your videos

Collaborating with influencers to promote your videos can be a powerful way to increase the visibility of your videos and improve their ranking on YouTube. Here are a few tips for collaborating with influencers to promote your videos:

Find influencers in your niche: Look for influencers who produce content that is similar to yours and who have a large following in your niche. This will increase the chances that their followers will be interested in your content as well.

Reach out to influencers: Contact the influencer and pitch your idea for collaboration. Be sure to include details about your channel and your video, and explain how the collaboration will be mutually beneficial.

Collaborate on content: Work with the influencer to come up with an idea for the collaboration and plan out the details such as the format, length, and content.

Coordinate promotion: Make sure to promote the collaboration on both of r channels and social media. Encourage your followers to check out the influencer's channel and vice versa.

By collaborating with influencers to promote your videos, you can reach a wider audience and improve the ranking of your videos on YouTube.

Here is a summary of the main points covered in this discussion on how to rank on YouTube:

Identify relevant keywords for your video and use tools like Google's Keyword Planner, YouTube's keyword suggestion tool, Ahrefs, and SEMrush to research and analyze them.

Use keywords in your video's title and description, and make sure to write a compelling and informative title and description that is easy to read and understand.

Engage with your audience and build a community on YouTube by responding to comments and asking for likes, comments, and shares.

Partner with other creators to cross-promote each other's content and consider collaborating on videos.

Add relevant tags to your video and consider creating and using playlists to keep viewers engaged.

Share your videos on social media and other websites, and consider collaborating with influencers to promote your videos.

For you to rank on YouTube you need to implement the strategies discussed in the article

"Start using these strategies today and see how they can improve the ranking of your videos on YouTube!"

"Sign up for a keyword research tool like TubeBuddy and start using relevant keywords in your titles and descriptions to boost your ranking."

"Join tis community and take your youtube journey to the next level

Disclaimer: This article contains an affiliate link which means any purchase through the link i will get a little commission.