
Temitope Aluko
Joined January 2023
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The Impact Of AI And ML On Digital Advertising And Media Buying
This article discusses how artificial intelligence (AI) and machine learning are changing digital advertising and media buying. AI is used to create micro-moments in marketing that improve the customer experience and understand market requirements in real-time. Predictive marketing using AI will be critical to digital marketing in the future.
By Temitope Aluko3 years ago in Futurism