Preeti Bansal

Why Ayurvedic Products Are The New Passion for Beauty & Wellness?

Ayurvedic and organic products are today’s buzzword when we focus only on ready-made solutions and cosmetics to satiate our beauty and wellness requirements amidst lack of time and fast-paced life. To bolster our personal-care revolution, we constantly look for things that could provide solution to our health and beauty concerns quickly and naturally between our endless to-do-list of tasks. Earlier, beauty was merely equated with fair complexion or a fashionably slim figure, now the people are becoming aware of holistic definition of inner and outer beauty. In this perspective India’s 5,000 year old Ayurveda wisdom holds a high regard and is now becoming popular for its traditional yet effective and scientific approach. Also the concerns of side effects of synthetic products have led a major paradigm shift towards Ayurvedic Herbal products. Many Big Brands like BIOAYURVEDA, Kama Ayurveda, Forest Essentials etc. are offering completely natural and organic products with unique herbal formulations for skincare, personal care, nutrition and nutraceuticals that serve to protect health, stimulate healing, uplift energy, offer anti-ageing nourishment, detox and curb stress: empowering lives with health and wholesomeness