History of Airport Branding and Its Evolution Worldwide
When we think of airports, we often focus on the hustle and bustle of travel checking in, boarding flights, and catching up on work. But have you ever noticed the powerful role that airport branding plays in these spaces? Airports have transformed over the years from just transportation hubs to vibrant marketing environments. This shift has happened because of the growth in air travel and a growing demand for more creative, engaging ways for brands to connect with people. Let’s dive into how airport ads have evolved over time and what innovations have shaped the way brands interact with travelers today.