The Mediterranean Blue Diamond: A $20 Million Gem at Sotheby’s Geneva
Hey there, treasure hunters and trend-watchers!
Imagine a diamond so rare and striking that it turns heads before it even hits the auction block. That’s exactly what’s happening with the Mediterranean Blue Diamond, a jaw-dropping 10-carat gemstone expected to fetch a cool $20 million at Sotheby’s Geneva today. It’s not just a gemstone — it’s a headline-maker, a marketing masterclass, and a case study in branding luxury.
