
Michael Kazma
Bio
At 22, Michael Kazma is a young entrepreneur working in the retail space. He owns Iowa Custom T-Shirts & Hats in Des Moines, Iowa. He opened his first retail location at 18.
Portfolio: https://michaeldeankazma.com
Stories (1)
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Accessible and Attractive: How Lowering Barriers Builds Brand Loyalty
In a competitive marketplace, companies face the constant challenge of attracting and retaining customers. One effective strategy is reducing barriers to entry, such as eliminating minimum order requirements. By making products and services more accessible, businesses invite a wider audience to engage and experience their offerings without hesitation. This approach not only encourages initial purchases but also fosters trust and loyalty over time, creating a strong foundation for long-term customer relationships.
By Michael Kazma5 days ago in Education