Madhappy Store

Madhappy: Redefining Streetwear Through Mental Health Advocacy and Elevated Essentials

Madhappy has swiftly evolved into a cultural phenomenon within the streetwear community. Known not only for its minimalistic and highly wearable apparel, but more importantly for its mission-driven approach that integrates mental health awareness into the very fabric of its brand, Madhappy stands out in a crowded fashion landscape. Founded in 2017 by four visionaries—Peiman Raf, Noah Raf, Mason Spector, and Joshua Sitt—Madhappy began as a direct-to-consumer apparel brand and has since matured into a global movement of optimism and vulnerability, setting itself apart from hype-driven labels.