Social Media Advertising Vs Traditional Marketing Campaigns
Each single time you attempt to find out more about the efficacy of social networking advertising, you always obtain very ambiguously and vague. Does social websites advertising really work? Is there a quantifiable return on investment? I believe that the answer to both questions is evident. Yes, social networking advertising functions, and no, you can't quantify the return on investment. Digital zombies are going to have you believe differently, however, the there is not any true quantifiable yield. Think about the IPO of Facebook lately; many investors just couldn't put their arms round a valuation of a business selling something subjective without a real information to support their marketing plan.