Ethan Cole

Terpenes, Not THC: The Real Secret Behind Your Favorite High

For years, cannabis culture has been obsessed with numbers. Dispensary menus boast strains pushing 30 percent THC, and growers advertise potency like horsepower. The message seems clear: the higher the THC, the better the high. But science and experience tell a different story. The most memorable sessions, the ones that feel balanced, flavorful, and unique, come from something far more complex than a single cannabinoid.