Elisa Anderson
Joined October 2023
1 story
Bio
Elisa Anderson, a seasoned journalist, specializes in alcoholic beverages, covering beers, cocktails, spirits, and wines. For insights and collaborations, email her at [email protected]
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Gen Z Alcohol Trends: Key Stats and Trends Shaping 2024
In the U.S., the preferred cocktail of choice is the margarita, as evidenced by its top sales position in 2023, according to exclusive NielsenQ (NIQ) data. The dominance of this tequila-based drink, which can be served frozen or shaken, is not unexpected. Since 2015, when NIQ first started monitoring this category, the margarita has consistently been the nation's favorite cocktail.
By Elisa Andersonabout a year ago in Writers
