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Moringa Leaf Tea Branding Promotes Indonesian Diaspora

Indonesia is a tropical country located on the equator, which means it enjoys pleasant weather that allows it to create a diverse range of natural resources and biodiversity. With roughly 28,000 plant species, of which 1,845 have been designated as medicinal plants (Salim & Munadi, 2017, #), Indonesia is the second-largest country in terms of biodiversity after Brazil. Indonesian medicinal plants are exceptional products that are used in both domestic and international industry. According to the Indonesia Stock Exchange, the Indonesian Moringa leaf tea sector, which is based in West Nusa Tenggara, is the country's leading product, capable of manufacturing 200 tons per day and exporting to 13 nations in the United States and Europe. CV Tri Utami Jaya is in charge of the Moringa leaf tea sector, and the company's output of the tea grows every year. The number of export destination countries is likewise growing. In 2022, Madrid will be one of Indonesia's new export destinations. The growing number of nations to which Indonesia exports illustrates that Indonesian native products, such as Moringa leaf tea, have succeeded in bringing delight and benefits to the international population. The World Health Organization (WHO) has designated this Moringa leaf as safe for food and has dubbed the Moringa tree a miracle tree due to the numerous advantages discovered in Moringa leaves.