Chrome Hearts

Chrome Hearts: The Gritty Elegance of Luxury Rebellion

A Brand Forged in Attitude, Not Just Silver Chrome Hearts is more than a fashion label; it’s a lifestyle, an attitude, and for many, an obsession. Founded in 1988 by Richard Stark, Leonard Kamhout, and John Bowman, Chrome Hearts began not with a press release or a glamorous runway debut, but in a Los Angeles garage. Stark, a former leather dealer and motorcycle enthusiast, envisioned apparel and accessories that fused hardcore biker culture with uncompromising luxury. That vision became Chrome Hearts—a gritty, opulent collision of sterling silver, black leather, gothic motifs, and unapologetic individuality.