Ashley Joyner

Introduction to Cinched Collections

It's time for us to redefine the term "curvy". People typically associate the word "curvy" with plus size. However, there are soooo many curvy size 6 or 8 women who also struggle to find clothing that properly fits, but there have been very few brands that cater to this niche market. The average size woman in the US is currently between a size 16-18. However, there are still huge disparities between regular and plus sizes in the market.