The 2020 Greenwashing Frenzy
‘Biodegradable’ and ‘Compostable’ coffee cups, straws, plates and cutlery. Ecofriendly? Or marketing ploys? These insults to sustainability have flooded the market as ‘green’ options. They offer uneducated consumers false confidence in an ‘ethical’ purchase as opposed to using reusables. In 2020 corona lead the world to a disposables frenzy. Bans on ‘keep cups’ at our local cafes for fear of transmission. Disposable take-aways only. Well-intended cafes fell for these eco-marketed landfill-fillers. We did too.