The Symbolism in Kendrick's "Not Like Us" music Video

Tommy the Clown is a professional dancer who also featured in Kendrick's Juneteenth concert, he's just a fellow west-coaster that Kendrick is collaborating with.

OVO Sound is Drake's own record label, and its logo is an owl. OV-Hoes is an insult for Drake/his crew/his fans, and other references to owls throughout the video are also meant to stand for Drake, like the barn owl at the end, stuck in its cage as Kendrick walks away.

One of Drake's tracks aimed at Kendrick told him to "drop and give me twenty", meaning drop a response to their rap beef. Kendrick literally doing push-ups is a reference to that.

A narrative throughout Drake's part of the beef is that Kendrick has a bad relationship with his family - he's not there for his kids, he abuses his wife, his youngest child is actually the child of his friend/music video producer Dave Free, etc. This is the first time Kendrick's wife has been directly included, and she's dancing with him and their family and standing by him in support, against Drake's claims. Dave Free produced this video and appears throughout it, showing there's no beef between him and Kendrick despite how Drake tried to start shit with all these very dubious accusations.