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Who Is Winning the Streaming Wars?

Neculai Gigi Catalin on who's winning the streaming wars.

By Neculai Gigi CatalinPublished 4 years ago 3 min read

Who is winning the streaming wars? Netflix certainly dominated streaming before it was even a thing. Their DVD service renting by postal mail was revolutionary at the time, and it's often credited as the reason for the demise of Blockbuster and video rental stores. However, even back then, the leadership of Netflix knew their business model was not going to age well, and so they created a dominant streaming service when no one else was really looking into it.

For some time, Netflix dominated the nascent industry, but now there are many competitors. So the question remains, who is winning these streaming wars?

Netflix is certainly not as dominant as it used to be. When no one else had a subscriber base big enough to pay royalty contracts for lots of movies and TV shows, Netflix seemed like they had it all. As many media companies started up their own streaming services or were preparing to, they started letting their deals lapse with Netflix or started asking for lots more money.

Netflix wound up pivoting to original content. Their first two original productions, House of Cards and Orange Is the New Black, both became cultural phenomena in their own right. However, in just a few years after, Netflix went from having two shows to releasing entire seasons of shows every single weekend of the year.

If anyone is giving them a run for their money, it's Disney Plus. This streaming service has blossomed quickly with explosive subscriber numbers. In addition to having a treasure trove of Disney content, this streaming service also has most of the Marvel universe plus everything and anything Star Wars related. These mega-franchises have tens of millions of ardent fans who have flocked to the streaming services in service to their beloved brands.

Amazon Prime has undoubtedly carved out a niche for itself as a streaming service that is available free of charge to anyone with Amazon Prime. Hence, their membership numbers are certainly respectable.

The idea of who is winning the streaming wars might be a bit subjective. Disney Plus is undoubtedly having its moment across America. However, Netflix will reap dividends off its growing pile of original content over time since no royalties will ever be necessary. Also, Netflix is certainly winning the international growth game.

About Neculai Gigi Catalin

Neculai Gigi Catalin is an experienced and dedicated professional digital marketing strategist whose expertise has helped a number of businesses grow and prosper through his incredible marketing techniques. Marketing has always been an incredible skill of Neculai's as his quick and concise managing methods have propelled him through his career. When not working as a marketer, Neculai uses his skills to be a great mentor to beginners in the marketing sphere, offering his support and guidance so that they can prosper in the same ways that he has.

Based on his experiences from early on in his career, Neculai Gigi Catalin has a detailed arsenal of practical methods to use when tackling issues in marketing. When he's not mentoring or working, Neculai is an esteemed motivational speaker. Neculai has been invited to a number of different speaking engagements from places all over the world. People everywhere listen to him with rapt attention, people who are looking for a little extra support and guidance from Neculai. People who are struggling in the business world are among those who really benefit from his speaking engagements.

One thing that Neculai Gigi Catalin wants to teach the people who visit his speaking engagements is how necessary it is to harness the power of social media. When a business embraces social media as part of their marketing strategy correctly, it can be incredibly effective without costing a ton of money. Neculai wants to teach people everywhere that social media plays a huge role in the success of a marketing team's strategy. The benefits of using social media correctly are so great, that anyone who doesn't use social media in their strategies is sorely missing out. To learn more about Neculai Gigi Catalin, be sure to visit his website!

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About the Creator

Neculai Gigi Catalin

Neculai Gigi Catalin is known as a dedicated digital marketer and marketing strategist as well as a great mentor for people who are new to the marketing profession. To learn more, be sure to visit his websites.

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