Top Features of the WhatsApp Business API You Must Know

The WhatsApp Business API is a powerful tool that allows businesses to communicate with their customers through WhatsApp. It offers a wide range of features that can help businesses improve customer service, marketing, and sales.

Here are some of the top features of the WhatsApp Business API:

Verified Business Profiles

Customers are no longer just buyers, but rather collaborators in the entire value chain. Every organization needs trust, which branding promotes.

The WhatsApp Business API validates your business account and displays a verified badge. This symbol has a purpose other than decoration. Individuals and corporations alike may feel safe knowing they are in the right location because of a verified account.

Chatbot

It would be hard to respond to over 10,000 clients individually; this is where our chatbot function comes in to assist enterprises in handling several interactions at the same time. Karix provides organizations with a no-code chatbot that can be established without any technical experience using a simple drag-and-drop interface.

Who likes receiving late responses? With the WhatsApp API, you can respond within 24 hours. Nobody…

If your brand answers swiftly, it will be more likely to engage customers and generate sales.

The WhatsApp Business API’s automatic responses are a hidden blessing for businesses looking to increase client satisfaction and revenue.

Live Agent

Because of the collaborative Live Agent functionality, many agents can sign in and manage customer interactions from a single dashboard, allowing enterprises to provide superior customer care.

Live operators can fix unanticipated difficulties promptly, shorten client service times, and increase customer trust in the organization.

Here are some of the useful features provided by Karix to enable your company to benefit from excellent capabilities such as a shared team inbox with a dashboard:

Change topic names, add rapid replies, add custom parameters (personal contact information) to contacts, search, and filter contacts, make notes, download chats, trigger flows, and send template messages to contacts. Begin and terminate live chats. Messages should be sent. Distribute tickets to the operators. Save contacts to your favorites list.

Messaging for Sessions and Templates

A WhatsApp session message is any communication sent or received within 24 hours in response to a user-initiated discussion with your firm.

If your organization needs to continue the chat after the 24-hour period has expired, it must send the user a template message and wait for them to respond before initiating the conversation again.

Businesses that use the Karix dashboard receive a session timer at the top of the chat interface, allowing them to keep track of time and interact with consumers accordingly.

Interactive Messages

When employing interactive messages, users merely need to click on the alternatives that are given to them, which allows them to receive responses quickly and noticeably. Interactive messages are a significant enhancement over text templates that allow customers to interact.

a consumer with alternatives to obtain a response with a number, as seen in the photos above, but with interactive messaging, you can make it simple for them to choose the options they need with just one tap.

Bulk and broadcast messages

Using the WhatsApp API, your firm may send up to 100,000 business-initiated conversations with a single click. Customers who have a WhatsApp account but have not added your company to their contact list can receive pre-approved template messages from you as well.

Businesses can utilize rich media and interactive messages to promote sales or promotions via bulk texting. Karix provides quantitative data on the effectiveness of your broadcasts. so that organizations can analyze their development and put suitable measures in place.

As a result of the epidemic, digital business communications have expanded quickly, and there is no doubt that this growth will continue. WhatsApp API, which offers several useful services that help businesses, acknowledges that business communication is the future.

Making your WhatsApp marketing activities effective requires starting by taking the appropriate WhatsApp business solution providers into account. You can boost sales, enhance customer service, and add value to your company with Karix as your WhatsApp marketing partner.

For More Info: https://www.karix.com/products/whatsapp-business-api/