social media

The tech industry makes the social media world go 'round; explore the technologies that keep us all connected.

7 Tips for Social Media For Small Businesses
The world over has seen a digital boom. One aspect of this boom is the advent of social media. For any new business, one easy way to gain a foothold with the customers is through Social media marketing. However, without a solid plan of action, the tactics used could fail. With so much going on in social media, here are seven tips small businesses can use to explore social media.
By AMS Digital Agency3 years ago in 01
Brand Refresh vs Rebrand: Which is Best for You?
For example, Apple is an excellent example of successful rebranding. In the early 1990s, Apple was slowly dropping out of the computer market. Apple updated its iconic logo from the dated rainbow to a sleeker, monochrome look to signal the change in its brand image. Of course, that wasn’t the only change, but it did mark the beginning of a new era for Apple. Today, they're one of the most widely recognized brands in the world.
By Hammad Hassan3 years ago in 01
What Marketing Myopia Is & Why Every Brand Should Avoid It
It takes hard work, dedication, and a clear vision of what you want your business to become. One of the biggest dangers that can prevent a business from achieving its goals is marketing myopia.
By Hammad Hassan3 years ago in 01
The Ultimate Guide to Talent Management
The product or service, pricing, industry, market share, and a thousand other factors can impact business success. However, there is one area that if they don’t get right, they’ll never flourish as an organization.
By Hammad Hassan3 years ago in 01
Twitter Topics: How to Use It & What Marketers Need to Know
As a marketer, Twitter Topics can help you stay focused on audiences in your industry that fit your customer profile and join in on conversations that make the most sense for you to join.
By Hammad Hassan3 years ago in 01
The Ultimate Guide to Content Marketing in 2022
And that content needs to reach audience members in a way that feels natural and organic versus being disruptive. Content marketing helps businesses do this, and it describes the process of attracting, engaging with, and delighting your target markets.
By Hammad Hassan3 years ago in 01
9 Common Mistakes Marketers Make on TikTok & How to Avoid Them
While some can apply to any social media platform, most are specific to TikTok and its audience. 1. You’re not joining trends.
By Hammad Hassan3 years ago in 01
How to Write a Video Script
And videos are powerful selling tools. 92% of marketers say that video is central to their marketing strategy. But creating videos can be intimidating. It's complicated whether you're a writer, marketer, or movie producer. There are many steps to planning, editing, and producing videos and each step is important.
By Hammad Hassan3 years ago in 01
9 SMART Social Media Marketing Goals For You to Set in 2022
But it’s not enough to simply have a social presence; instead, businesses need social media marketing goals that help them attain specific outcomes in the short-term and keep users engaged over time.
By Hammad Hassan3 years ago in 01
9 Great Ways to Use Data in Content Creation
To make these informed decisions, you need to focus on data-driven marketing and how it can help you collect, analyze, and apply data to your content.
By Hammad Hassan3 years ago in 01
The Age of the Connected Customer
Companies are trying to predict growth in an unpredictable macro environment. The economy is down, the market is volatile, socio-political issues are raging, and the dust is still settling on hybrid work. Every week, there’s a new twist or turn.
By Hammad Hassan3 years ago in 01
The Best Story Framework for More Engaging Storytelling
You’ll not only be able to tell your company’s story more effectively to stakeholders, but you’ll be able to write more effective, readable material that converts users into loyal customers.
By Hammad Hassan3 years ago in 01