How to Get More LinkedIn Profile Views in Just 15 Minutes a Day!

You don’t have to spend hours every day and week on LinkedIn to have an impact on not only who’s checking your profile out, but how many people are engaging with you and your content. I have seen this routine in many variations and many places, most recently from LinkedIn expert Wayne Breitbarth, but it’s generally the same six actions that generate the most action on your LinkedIn profile. Keep reading to see how I boosted my views by 350% in just two months!

When I was working full time as a marketing manager, my time was spent equally on several platforms, including Instagram, Facebook, Twitter, Pinterest, YouTube and LinkedIn. When I got laid off in the middle of July this year due to COVID impacting company sales, I decided to make a change and focus the bulk of my efforts on LinkedIn. You can see from the image above that my views increased dramatically at that point.

I had to be smart about it though, because you only have so much time in a day or week to do things that aren’t directly job hunting related (like applying for jobs or reaching out to recruiters). So I boiled all my research down into six general categories.

1. Profile Views
2. Connection Requests
3. Notifications
4. Messages
5. Comments/Likes
6. Share/Repost

It generally takes me about 15 minutes a day, Monday through Friday, to go through all six of these categories. It will take you longer in the beginning as you get used to doing these six things, but you will speed up the more you do it. I like to call it the LI-15 and I put it on my daily To Do list to make it a regular habit and part of my routine.

So let’s break each one down into a simple task.

Profile Views: I used to not really know what to do with profile views other than be happy when somebody from a company I was interested in or doing a job I would like to be doing looked at my profile. It usually ended right there for me. I was too nervous or timid to reach out to these folks, but really that’s silly. Everybody who uses LinkedIn knows that you can decide how much of your profile to show to somebody when you check out their profile and also knows that people know when you look at them. Now, I review all those profile views and decide if I’m going to reach out to them. If they are working for a company and in an industry related to my interests or where I’d like to work, I’ll reach out to them and put in a connection request. Pro Tip: Always add a personalized note! I will add a note to my connection request and say something like, “Hey there Bob! Thanks for checking out my profile. I see that you work in the entertainment industry, a field I’m very interested in. I’d love to connect with a fellow creative and share resources. Have a great day!”. More often than not, you will connect with that person and hopefully start a dialogue with them. The more people you add to your connections, the wider your network gets and the more content you see in your feed from the 2nd and 3rd level connections, so it’s a win/win.

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I offer a variety of services, including digital marketing, social media and copy editing through my company Tai Freligh Consulting, as well as tips, exclusive entertainment interviews and the occasional dog and cat picture.

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