Best ChatGPT Prompts for SEO: A Complete Guide

Search engine optimization (SEO) is a constantly evolving field, but one thing that has reshaped its landscape is the integration of AI tools like ChatGPT. From keyword research to content creation and technical SEO audits, AI has become an indispensable ally for marketers, content creators, and SEO professionals.

The key to unlocking ChatGPT’s full potential lies in the quality of prompts you use. Whether you're a beginner or a seasoned SEO specialist, using targeted and structured prompts can significantly streamline your workflow, improve accuracy, and save valuable time.

In this guide, we’ll explore the best ChatGPT prompts for SEO, including categorized examples and best practices to help you optimize your SEO strategy.

Why Use ChatGPT for SEO?

ChatGPT can process vast amounts of data, synthesize it quickly, and generate useful insights or content suggestions in seconds. Here’s what it can do for your SEO strategy:

• Conduct keyword research
• Generate SEO-friendly content
• Create title tags and meta descriptions
• Optimize blog structure and readability
• Perform technical SEO audits
• Analyze competitors
• Generate schema markup
• Develop SEO content strategies

The caveat? You must know how to prompt it effectively.

Best Practices for Writing SEO Prompts in ChatGPT

Before diving into specific prompts, keep in mind these principles:

• Be specific: Vague prompts yield vague results.
• Add context: Mention your industry, audience, and goals.
• Set output format: Ask for bullet points, tables, HTML, JSON, etc.
• Use iterative refinement: Improve results through follow-up prompts.

Example:

❌ Bad: “Write blog titles.”

✅ Good: “Give me 5 SEO-friendly blog titles for a fitness brand targeting beginners interested in home workouts.”

1. Keyword Research Prompts

Keyword research is the backbone of SEO. ChatGPT can help discover keywords, long-tail variations, and even intent-based groupings.

🔹 Prompts for Generating Keywords

• “List 15 long-tail keywords related to ‘organic skincare’ with commercial intent.”
• “Give me a keyword cluster for a blog targeting beginner-level data science learners.”
• “Suggest high-volume, low-competition keywords for a blog about freelance graphic design.”

🔹 Prompts for Organizing Keywords

• “Group the following keywords by search intent: [insert keywords].”
• “Create a keyword map for a website selling travel backpacks.”

2. Content Ideation & Planning Prompts

ChatGPT can help brainstorm blog topics, content angles, or FAQs that support your keyword strategy.

🔹 Blog Topic Generation

• “Give me 10 SEO-friendly blog topic ideas for a real estate blog targeting first-time homebuyers.”
• “Generate blog topics around the keyword ‘digital marketing trends 2025.’”

🔹 Content Calendar Prompts

• “Create a 1-month content calendar for a B2B SaaS blog targeting decision-makers in HR.”
• “Generate weekly blog topics and posting schedule for a fitness influencer’s website.”

3. On-Page SEO Prompts

Use ChatGPT to optimize meta tags, headers, and internal linking strategies.

🔹 Title Tag & Meta Description Prompts

• “Write 3 SEO-optimized title tags for a landing page about AI-powered CRM tools.”
• “Create a meta description under 160 characters for a blog post on 'how to improve Google ranking.'”

🔹 Header Structure Prompts

• “Outline an H1–H4 structure for a blog titled ‘Ultimate Guide to Local SEO for Small Businesses.”

🔹 Internal Linking Prompts

“Suggest internal linking opportunities for a blog post about healthy meal prep recipes.”

4. SEO Content Writing Prompts

ChatGPT can help you write or optimize SEO-friendly content based on best practices.

🔹 Introduction and Conclusion Prompts

• “Write an engaging introduction for a blog post about ‘best productivity tools for remote teams.’”
• “Write a concise conclusion for a blog titled ‘Top 10 SEO Trends in 2025.’

🔹 Content Expansion Prompts

• “Expand on the following bullet points into a detailed paragraph: [bullet points].”

🔹 Content Simplification

• “Rewrite the following paragraph to be more concise and beginner-friendly.”

5. Technical SEO Prompts

While ChatGPT won’t crawl your site, it can still assist with audits, optimization tips, and schema markup generation.

🔹 SEO Audit Checklists

• “List a technical SEO checklist for an eCommerce site built on WooCommerce.”
• “What are the most common technical SEO issues on WordPress sites?”

🔹 Schema Markup Prompts

• “Generate JSON-LD schema markup for a local bakery located in Toronto, Canada.”
• “Write a Product schema for a men’s waterproof hiking boot.”

6. Competitor Analysis Prompts

ChatGPT can simulate a competitive audit when fed the right data.

🔹 Content Gap Analysis

“Based on this list of competitor blog topics, suggest content ideas they haven’t covered yet: [paste topics].”

🔹 Strength/Weakness Insights

“Summarize the SEO strengths and weaknesses of [Competitor Website] based on its blog structure and homepage.”

7. Local SEO Prompts

Whether you’re optimizing a GMB profile or creating location-specific pages, ChatGPT can help generate local-friendly content.

🔹 Local Page Optimization

“Write an SEO-optimized service page for ‘plumber in Calgary’ including local keywords and FAQs.”

🔹 GMB Description Prompt

“Create a Google Business Profile description for a vegan bakery in Vancouver.”

8. YouTube SEO Prompts

With YouTube now an integral part of SEO, ChatGPT can help you rank video content better.

🔹 Video Description Prompts

“Write a YouTube video description for a tutorial on ‘How to Use Google Analytics 4.’”

🔹 Tag and Hashtag Prompts

“Suggest 10 SEO-optimized hashtags for a video on AI content writing tools.”

9. SEO Reporting Prompts

ChatGPT helps marketers craft readable summaries and client-friendly reports.

🔹 Report Drafting Prompts

“Draft an SEO performance summary for July based on the following metrics: traffic +12%, bounce rate -5%, top-performing page: ‘Best Summer Outfits.’”

🔹 Executive Summary Prompts

“Create an executive summary for an SEO audit for a SaaS company’s homepage.”

10. Multilingual SEO Prompts

Targeting global markets? ChatGPT can localize SEO content in multiple languages.

🔹 Translation with SEO Context

“Translate and localize this meta description for French speakers in Quebec: ‘Get fast and affordable mobile repairs in Montreal.’”

🔹 International Keyword Suggestions

“Suggest keywords in Spanish for a travel blog about visiting Barcelona.”

Sample Prompt Template for SEOs

Here’s a reusable prompt framework:

Prompt: “Act as an SEO expert. Based on the keyword '[Insert Keyword]', generate [type of content] that targets [audience] and adheres to [specific SEO practice or format]. Use a [tone/style] and include [output type].”

Example:

“Act as an SEO expert. Based on the keyword ‘sustainable fashion for men,’ generate a blog outline that targets eco-conscious millennial shoppers. Use a friendly, informative tone and include an H1–H3 header structure.”

Common Mistakes to Avoid

• Being too vague – Always provide enough context.
• Ignoring output format – Specify whether you need a table, list, HTML, etc.
• Expecting perfection – AI is a co-pilot, not a final authority.
• Overusing the same prompt – Refresh prompts to avoid repetitive outputs.
• Skipping fact-checking – Always verify stats or data generated.

Final Thoughts

Using ChatGPT effectively for SEO is more than just asking questions—it's about prompt engineering. The better your input, the more strategic and actionable your output. Whether you’re managing SEO for a WooCommerce store, creating a local service website, or running a content-heavy blog, these prompts can supercharge your SEO workflows.

As AI continues to evolve, mastering the art of prompting will be a crucial skill in every SEO professional’s toolkit.

Try these prompts, refine them based on your niche, and let ChatGPT help you scale your SEO success—one intelligent input at a time.