The One Thing Missing From Your Writing

There’s so much content on the Internet.

Most of it feels empty.

• We skim it.
• We forget it.
• We move on.

Why?

Great writing isn’t just about what you say. It’s about how you make people feel.

Why Most Writers Get It Wrong

Well, the advice ‘out there’ is that we’re told to “niche down.” Sure, that gets you somewhere. But it doesn’t get you noticed.

The best creators — the ones you actually remember — don’t just share their expertise.

They share their stories.

Stories Make People Stay

Think about your favorite writers or creators.

Why do you follow them?

Because they’re perfect? Because they churn out bullet points and tips?

No.

They make you feel something, don’t they?

👉 They make you see yourself in their words.

👉 They make their lessons relatable.

What Happens When You Don’t Do This

I’ve made all the mistakes. I wrote content packed with value but lacked connection. I shared personal stories without offering anything useful.

What happened?

👉 People skimmed, didn’t stay.

👉 A percentage of the readers I did have were just there for a “read for read.”

👉 My writing blended in, offering nothing memorable.

The truth is though that most of us are trying too hard to play it safe.

We write what we think people want instead of writing what we’ve lived, learned, and struggled with/through.

The Secret to Writing That Stands Out

The niche writers who grow combine niche knowledge with storytelling.

They share their struggles, mistakes, and lessons in a way that hits home for the reader. They don’t just write, but connect.

Have you been wondering why your writing isn’t getting the attention it deserves? I wrote something just for you.

The Full Story

In my latest Substack piece, I break down:

• Why niche writing isn’t enough.
• How to combine storytelling with value-packed content.
• The exact formula for writing that grows your audience and makes people care.

This is the piece I wish I’d read years ago.

Click here to read it.

Your readers are waiting.

It’s time to give them something they’ll never forget.

Like What You Read?

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