Struggling to Get Likes on Instagram? Try These Expert Tips

Are you posting regularly on Instagram but not seeing the likes you hoped for? You're not alone. Many people want to get likes on Instagram, but they don’t always know what works best. The good news? It’s not about being famous or having the perfect camera. Sometimes, all you need are a few smart tricks that are easy to follow.

In this guide, we’ll show you expert yet simple ways to get more likes on Instagram — without spending money or stressing out. These tips are fresh, easy to apply, and designed for real users like you.

Here’s How to Get More Likes on Instagram — Starting Today

Getting likes on Instagram doesn’t have to be complicated. With a few smart strategies and a little effort, you can boost your engagement and grow your presence on the platform.

Understand What Your Audience Likes

If you want more likes, start by thinking about your audience. What do they enjoy seeing?

Scroll through your past posts. Which ones had the most likes or comments? Try to notice a pattern. Maybe people love your travel photos, or maybe your funny reels get the most attention.

Pro Tip: Use Instagram Insights to check what’s working. It shows which posts perform best so you can make more like them.

Post at the Right Time

Posting at random hours can hurt your chances of getting likes. Your followers are more likely to see and like your posts when they’re active.

Here’s a general idea of good times to post:

• Morning: 8 AM – 10 AM
• Afternoon: 12 PM – 2 PM
• Evening: 6 PM – 8 PM

But every audience is different. Test different times and see what works best for you.

Make Captions Short but Engaging

People scroll fast on Instagram. A long caption might get skipped. Keep it short, fun, and easy to read.

Ask a question. Share a quick tip. Use emojis to add emotion.

For example: “Which photo should I post next? A or B?”

This invites followers to engage — and the more engagement you get, the more likely others will see and like your post.

Use Smart Hashtags (Not Too Many!)

Hashtags help people discover your content. But using too many can look spammy. Instead of using 30 random ones, focus on 5–10 that really match your content.

Here’s how:

• Use a mix of popular and niche hashtags
• Avoid banned or overly generic ones (like #love or #follow)
• Try location-based hashtags if you’re sharing local content

Example: Instead of just #food, try #homemadepasta or #lisbonfoodie

This improves your Instagram reach and helps you attract real likes.

Try Carousel Posts for More Engagement

Want a trick that many people overlook? Use carousel posts — those are posts with multiple images or videos that people swipe through.

Why it works:

• Instagram shows carousels more than once in feeds
• People spend more time on your post, increasing your chance of getting likes
• You can tell a story or show step-by-step content

Try this: Share “before and after” photos, or post a “photo dump” from your weekend.

Write Comments on Other People’s Posts

One of the smartest ways to get more likes on Instagram is to give before you expect to receive. Spend 10–15 minutes each day liking and commenting on posts from:

• People in your niche
• Your followers
• Popular pages you follow
• Make your comments real and kind — not just emojis.

People often check out your profile and return the favor. Plus, Instagram’s algorithm rewards active users with more reach.

Use Stories with Stickers to Stay on Top

Instagram Stories are great for staying visible. But if you want real interaction, use the built-in stickers like:

• Poll
• Question
• Quiz
• Emoji slider

These tools make your audience tap, react, or reply — which increases your visibility overall. And guess what? If people see your Stories often, they’re more likely to like your next post too!

Don’t Over-Edit Your Photos

We all want our pictures to look good. But too much editing can make your post look fake or less relatable.

Try using natural light. Use Instagram’s built-in filters (but in moderation). Or stick to one editing app and keep a consistent look.

People like photos that feel real — especially in 2025, when authenticity matters more than ever.

Use Reels with a Hook in the First 3 Seconds

Reels are Instagram’s most pushed feature. If you’re not using them, you’re missing a big chance to get Instagram likes quickly. But here’s the catch: the first few seconds matter the most.

Use a strong hook like:

• “Don’t make this mistake with your Instagram!”
• “Watch this before your next post…”
• “3 tricks to double your likes…”

These short, punchy openings get people to watch and like your Reel.

Be Consistent (But Not Boring)

The algorithm loves consistency. But consistency doesn’t mean you need to post every day. It means having a schedule your followers can count on.

Try this:

• 3 posts per week
• 3–5 Stories a day
• 2 Reels a week

Mix things up. Show different sides of you — tips, behind-the-scenes, daily life. This builds connection and keeps people liking your content.

Collaborate with Others (Even Small Accounts)

Many people think they need to collaborate with big influencers to grow. Not true. Partner with other users at your level or in your niche.

Try:

• Shoutouts in Stories
• Guest Reels
• Tagging each other in posts

Collabs bring in fresh eyes and help you build authentic Instagram engagement.

Make Your Bio and Grid Look Great

Before someone likes your post, they usually visit your profile. Make it count!

Tips for your profile:

• Use a clear, friendly profile picture
• Write a bio that shows what you post
• Keep your grid clean and visually consistent

This builds trust. And the more people trust your profile, the more likely they are to hit like.

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Final Thoughts

Getting more likes on Instagram takes time, practice, and a little creativity. The tips above are not hacks — they’re smart habits. By applying these methods regularly, you’ll grow your likes, reach, and followers in a way that feels real and rewarding.

So don’t get discouraged. Every big account started small. Keep experimenting, keep connecting, and keep showing up.