How to successfully market Children's Books

The basic concept behind book marketing is simple: figure out who is showing interest in you, find out where they "live," and then sell your book to them. Having said that, the intended audience for children's books is actually not children, but instead the people who buy the books for them. Parents, uncles, aunts, grandparents, teachers, or anybody else. You'll quickly find that you couldn't ask for a better target consumer after you figure out what these adults want in their children's book:

• Their primary desires are simple: to buy a book that their kids will like.

• Because children go through a lot of books, they are always in need of new ones.

• It's simple to find out where parents, teachers, and others "live" online.

The following are a handful of marketing tips that children's book writers should consider adapting to their marketing plan/strategy.

Social media presence - You’ll be surprized to know that nowadays, it is the millennials that have become the majority of parents that will end up buying your book for their kids. This works in your favour as their main source of research is from blogs, Instagram, Facebook Groups, Twitter, and Reddit. At the same time, we can assume with certainty that these millennial parents/caretakers will blindly trust the internet for almost any kind of recommendation.

Look for children's book groups on Facebook, as well as groups that could be interested in the subject of your book. If you write a picture book about fire trucks, you can bet there will be a Facebook community dedicated to the subject – and some of those individuals will have children.

Have you added your books on “Goodreads” yet? It's the world's largest social network dedicated to sharing books; ignore it at your peril if you're serious about selling your children's books.

Get a Professional Book Marketing Company Involved - We believe at Global Book Writers that even if you want to self-publish and market your book, you should always consider hiring and partially working with a professional Book marketing company that has a significant amount of experience in children’s books. If it is your first Children's Book Writing attempt, then it becomes crucial to work with a marketing team, to understand specifically what the current market tr is better to overs. Our senior marking consultants at Global Book Writers highly suggest the first time.

Familiarize yourself with Amazon algorithms - In 2021, Amazon is still the biggest retailer for self-publishers. And since we're in the age of the Internet — where your Amazon product page is the equivalent of your storefront — you'll want to make sure that it's as optimized for potential readers as possible.

Amazon remains the most popular self-publishing outlet in 2021. And, because we live in the Internet age when your Amazon product page serves as your shop, you'll want to make sure it's as optimised as possible for potential customers.

Follow these simple tips and upgrade your Amazon profile into a highly optimized profile:

Your Amazon Profile Page (The Author’s Page): Amazon Author Central allows you to modify your author page. For curious readers, this is your public profile. Don't pass up this chance to build your personal brand! Make sure your author bio is flawless, and don't forget to include a link to your website.

Your Book Summary: This crucial component of your product page should be intended to convert visitors into purchasers. Above all, make sure your headline is intriguing and your description is to the point.

Amazon keywords: To recommend books to consumers, Amazon employs its own set of algorithms. Becoming well-versed with the current operating algorithms is one of the most effective strategies to increase the discoverability of your books on Amazon, allowing readers to find your book.

We at Global Book Writers hope that the above-mentioned tips are of use to you and help you sell your Children’s Book faster and more.