What is e-commerce?

E-commerce is a popular field nowadays, especially after we entered the era of globalization. This is what prompted a lot of people to work online. And then develop their field of business from the ground to electronic platforms. Thus, business owners make huge profits under the so-called e-commerce.

What is e-commerce?

Quite simply from its name, it is the process by which products are sold or bought over the Internet. It is also possible to exchange services online for profit. It is worth noting that electronic commerce can take place within the same country, so it is called internal electronic commerce. Or you get outside the country and it is called foreign e-commerce.

What are the areas of e-commerce?

There are many and diversified fields of e-commerce, especially after the spread of globalization more in the twenty-first century. It even led to the expansion of women's work fields, after showing that they could work remotely without trouble.

One of the areas of e-commerce is the merchandise trade

Many people work in the field of electronic goods trade, some of them specialize in the trade of clothing of all kinds. Some of them also specialize in trading aromatic products, such as perfumes and incense. You may find women who trade their products online, such as woolen products or handicrafts. In addition, you can find cars and electrical appliances.

In this way, customers choose their products online, and then the business owners send their products by having it shipped to them from anywhere. It is worth noting that the issue of electronic goods trading needs a solid promotion plan. In the biography of the promotion, promotion is also an area of ​​electronic commerce.

Promotion of e-commerce fields

Many businessmen resort to electronic promotion to promote their goods, for example. However, promotion is not just about promoting merchandise. Here are online platforms whose main task is to promote, but differ from others in the specialty of their work. Some of them are related to promoting doctors, such as searching for the best doctor specializing in a particular field.

There are other promotional companies that promote other companies, such as promoting newly opened companies and entering the field of work. Artistic works such as painting or sculpture may be promoted. And engineering works such as distinctive architectural designs. Or even to promote art, such as series, plays and films.

One of the areas of e-commerce is remote work

Telecommuting opens up a wide open field for e-commerce. You may find many people working in many fields remotely. One of these areas is the trade in articles, whether scientific or promotional. Also, you may find people who specialize in trading logo designs or web design. The latter falls under the so-called electronic commerce in the field of software services.

e-commerce in education

Yes, education is also considered one of the areas of electronic commerce, as the student benefits from the information from his teacher. In return, the student pays his teacher online for the service of his education. This commerce occupied a great place in the electronic commerce business, especially after the spread of Covid 19 disease. It is expected to invade the Internet in the next few years, for several reasons, the most important of which is that it facilitates education for people with special needs.

Other areas of e-commerce

Most importantly, the food trade never ends, in practice. Or in virtual reality even with the spread of the Corona virus disease. You can find the fast food business that takes a long time to do so. One of the most widespread e-commerce is the trade of financial advisory; In which profits are achieved through investment and support for investors at the beginning of their path.

Human resource management is one of the areas of e-commerce

In it, business owners manage their work team via the Internet, and then direct the necessary instructions to them or praise their work, whatever it is. It is worth noting that this type of trade is one of the difficult areas that require patience and high administrative capacity. It is not easy to interact with people on social media.

How do I start e-commerce?

To start a profitable e-commerce business, you need to follow these steps:

1) Find a product that is suitable for people and is in great demand.

2) Find business owners who work with the same product you have chosen, and seek advice from professionals.

3) Build your online store on websites or social networking sites.

4) Promote your online store and make it a success by offering high quality products.

5) Always improve and update your products to ensure continuous work and constant demand.

If you want to know more details about these steps that we mentioned above, you should continue reading our article, so continue with us.

Finding a suitable product is not difficult. First, you have to take market information and customer needs in the field in which you want to work. In addition, you have to take into account the capital you have devoted to this project. In the second step, you should search for business owners who work in the same field as you.

You will benefit from this (second) step in that you will learn about your competitors' products. In addition, you can extract the weak points of your competitors, and make higher quality products to draw customers to you. The third step, which is to learn or consult those before you in this field will teach you not to run into big problems. Therefore, never avoid this step.

When building your online store, this step is very important. Recently, you cannot find a profitable business without an online store, even if it is on social networking sites such as Facebook. Therefore, this step is important for those people who want to spread their products to as many customers as possible.

The latter is the so-called advertising promotion, and it is the fourth step of starting your profitable e-commerce project. As for the fifth step, it is the constant updating and renewal of your products, as selling the same products or images is one of the products. The customer may feel bored and then turn to other stores to buy through. Therefore, you should not fall into such a pit.

E-commerce features

E-commerce has many features that help you improve your store and products. For example, you should choose appropriate times to promote your store's products, and then not delay in the delivery of your goods. Constant work on displaying or updating products, and this will open up a continuity of work for you.

In addition, you should pay attention to the way you deal with your customers, as it is a major factor in your online workflow. Also, try to develop yourself and your store based on the current developments and conditions in your country. Be careful, dear reader, not to be prejudiced against race or gender if your products do not require bias.

The difference between e-commerce and e-marketing

E-Marketing

E-marketing is defined as a type of marketing carried out by the marketing officer electronically through various means over the Internet. These methods are for marketing, as there are some websites on the Internet whose mission is to e-market your products. One of these global sites is Google Ads, which enables you to promote and market your products on the Internet.

Types of email marketing

E-marketing has many types that follow the types of electronic tools that are used for marketing, Of which:

1) Email marketing via email.

2) Email marketing through blogs.

3) E-marketing through videos on Youtube.

4) Email marketing through SMS text messages.

5) E-marketing through social media such as Facebook, Twitter, Instagram and others.

Online e-marketing takes place immediately after creating a Google account. This is automatically enabled by Google. Thus, you receive offers and advertisements via email, such as marketing books and scientific and technical magazines, up to promoting universities.

Blog marketing uses some rules that a writer has to follow such as the rules of SEO to attract search engines to the article. E-marketing is done through YouTube by cutting any video into a short video of a product belonging to a company, and this is widespread. And finally, promotion using text messages that must take the approval of the owners of the companies responsible for the phone numbers.

We conclude from the above that e-commerce occurs through any sites across the network and in any ways. As for e-marketing, it has special sites and certain rules that the marketing official must follow. For example, we have an online store that sells perfume products, this is e-commerce. However, e-marketing for this store needs to create a blog that adheres to the rules of SEO in order for search engines to pick up and spread among people.

The importance of e-marketing in e-commerce

Marketing is of great importance in e-commerce, without e-marketing, products will not be promoted. Thus, the products of your store or company will not reach people. Thus, people will not come to your store or company to buy your products. It can be said that e-marketing is the bridge that must be crossed to reach a successful e-commerce.

The importance of e-marketing lies in several points that lead to the success of marketing and then the work of a successful e-commerce, among these points:

1) The possibility of persuading the customer to purchase the products in any way.

2) Activating after-sales services to ensure the continuity of purchasing new products and not losing customers.

3) Too few e-marketing sites or tools will lead to your marketing tools being the most popular website.

4) One of the basics of e-marketing is that you respond to customer questions and inquiries; because this will increase the confidence of customers in you, and then rush to buy your products.

5) E-marketing connects search engines to your store and makes it among the first stores when searching. Therefore, the more correct your store marketing is, the more customers you will get.

Email Marketing Strategy

In order to be able to make a successful e-marketing that leads you to a profitable e-commerce, you must follow specific steps and a strategy that leads you to the goal. Among these strategies:

1) Create a website for your company or store that is simple and uncomplicated, and most importantly, that the site has a beautiful design that attracts people to it.

2) Create promotional videos that explain what your products are for, or how to use them. Do not forget that these videos are not long and not boring.

3) Design and create professional road or online ads to advertise your soon-to-be-opened company. Thus, you see customers eagerly waiting to open your company.

4) Create accounts for your company on social media so that everyone can see it, and then it reaches every home.

5) Find article writers who write articles about your products according to SEO rules to be picked up by search engines and reach people who are always online.

6) Keep placing ads online when new products are downloaded, so that people can follow your company's product developments.

7) Most importantly, you have to decide which category you should target in your marketing, based on the type of products you sell.

It is worth noting that you can do all of these strategies in order to get greater and greater success. So, just start building your website if you have the right idea. But, be careful not to use professional people. I mean, for example, ask a professional web designer, or a professional advertising designer.

Then ask professional writers because not writing correctly will unfortunately lead to the closure of your site and then your loss, God forbid. Therefore, my advice to you, dear reader, is to do everything professionally and to the fullest. Then, you will have sought sufficient quest.

At the conclusion of this article, it can be said that we have informed you of the most important information and points that you must do to achieve successful e-marketing. It safely takes you to the world of successful money-making e-commerce.