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Skechers is going private during the middle of a trade war

During the midst of a trade war

By RK RakibPublished 9 months ago 3 min read
Skechers is going private during the middle of a trade war
Photo by The DK Photography on Unsplash

Skechers is going private during the middle of a trade war

During the midst of a trade war, Skechers is going private. In a surprising move amid global economic uncertainty, Skechers USA Inc., the well-known footwear company, has announced plans to go private. The decision comes at a time when the United States is escalating trade tensions with a number of important partners. This raises questions about the company's leadership's long-term objectives and strategic timing. A Major Transition for Skechers

Skechers, known for its casual and performance footwear, has long been a publicly traded company listed on the New York Stock Exchange under the ticker symbol SKX. With a market cap that has ranged in the billions, the brand has expanded rapidly across global markets, particularly in Asia, Europe, and Latin America.

The official statement from the company says that a group led by the Greenberg family, who founded Skechers and still holds important leadership positions there, made the decision to go private. In the event that shareholder approval and regulatory approval are granted, the privatization will be carried out through a premium-priced buyout of the company's outstanding shares. Why not now? The announcement comes at a time when international trade disputes, especially those between the United States and China, are heating up. Companies with global supply chains are under a lot of pressure due to ongoing tariffs, retaliatory import taxes, and changing regulatory environments. This environment carries a lot of risk and volatility for Skechers, whose manufacturing and sourcing operations are heavily dependent on Asian markets. By going private, Skechers aims to operate with greater agility and less scrutiny from shareholders and market analysts. Experts in the field say that this move could let the company reorganize supply chains, invest in domestic manufacturing, or move resources around without having to worry about quarterly earnings reports or how the public market will react. Tensions from a Trade War The current trade war has impacted a wide swath of U.S. industries, from agriculture to tech and consumer goods. The footwear industry has been particularly vulnerable, given its reliance on Chinese manufacturing and the thin profit margins in retail.

Tariffs on imported goods from China

Tariffs on imported goods from China—including footwear—have raised costs for companies like Skechers, Nike, and Adidas. Some brands have tried to move production to Vietnam or Indonesia, but the transitions are hard, expensive, and take a long time. Skechers' move to go private could be a way to navigate these changes behind the scenes, outside the glare of Wall Street expectations.

Considerations Regarding Money

Considerations Regarding Money Skechers has maintained a steady financial performance thanks to steady revenue growth and international expansion. However, margins have come under pressure due to rising input costs and fluctuating currency exchange rates. Skechers noted slower growth in China and increased costs associated with shifting logistics and compliance burdens in its most recent quarterly report prior to the announcement. Going private may offer Skechers the flexibility to make long-term investments in innovation, marketing, and supply chain resilience without short-term investor pressure. Additionally, it protects the business from market volatility, which has increased as a result of both geopolitical conflict and inflationary market trends worldwide. What This Means for the Industry

The privatization of Skechers may indicate a broader trend among mid-cap consumer goods companies in turbulent times seeking refuge from public markets. It may also be a cautionary tale for investors about the vulnerability of global brands amid international policy shifts.

Skechers' omission

Skechers' omission from public scrutiny may make it more difficult for rivals to benchmark performance or anticipate strategic moves. On the other hand, it may free the company to act more decisively in areas like digital transformation, DTC (direct-to-consumer) retailing, and sustainability.

Looking Forward The transition to private ownership is expected to be finalized within the next few months, assuming no regulatory or shareholder obstacles. During this period, Skechers will likely begin laying the groundwork for a new era—one marked by autonomy, restructured operations, and potentially a leaner global footprint.

While it's too early to predict whether this strategy will pay off, one thing is clear: Skechers is betting that it can navigate the trade war and economic uncertainty more effectively outside the public eye.

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