The Martha Stewart Aesthetic Is Back: Summer 2025's Coziest Home Decor Trend

This summer, home decor is going back to its roots literally. The Martha Stewart aesthetic is taking over homes across the U.S., blending cottagecore charm, backyard gardens, and intentional design with a modern, elegant twist.

And no, it’s not just for country homes or grandmas. From Pinterest to TikTok, people are searching for ways to bring that cozy, curated, farm to table lifestyle into their spaces and the trend is booming.

Let’s explore how you can embrace this nostalgic yet fresh summer look one wildflower, gingham napkin, and buttery yellow paint swatch at a time.

What Is the Martha Stewart Aesthetic?

At its heart, this design trend is about slowing down, decorating with purpose, and creating a space that feels lived-in, loved, and rooted in nature. Imagine open shelving filled with vintage dishware, pots of basil in the windowsill, and a freshly baked pie cooling on the counter.

The look is warm and inviting, often mixing:

• Woven baskets and jute rugs
• Rustic furniture with modern touches
• Soft layers of linen, cotton, and reclaimed wood
• And of course, plenty of botanical motifs and natural textures

It’s no surprise searches for “Martha Stewart chicken coop” and “vintage home trends” are trending across the U.S. people are craving comfort and calm this summer.

Summer Decor Ideas You’ll Love

1. Bring on the Gingham

Nothing says “summer in the country” like gingham. It’s popping up everywhere from tablecloths and napkins to accent pillows and curtains. Adding a splash of gingham kitchen décor instantly makes your space feel more charming, nostalgic, and Pinterest-ready.

2. Create a Wildflower Tablescape

Swap out stiff flower arrangements for loose, just-picked blooms. A simple wildflower centerpiece with Queen Anne’s lace, cosmos, or ranunculus in mason jars gives your table a relaxed, organic feel that’s perfect for summer dinner parties. It’s a beautiful way to blend natural summer textures into your dining space without overthinking it.

3. Layer Natural Textures

The key to this trend is texture. Think woven cane chairs, linen table runners, and hand thrown ceramic pitchers. Mixing textures like reclaimed wood and soft cotton helps your home feel grounded and cozy, even if you live in the city.

4. Use Buttery Yellow Accents

One of the biggest summer color trends in 2025? Buttery yellow. It’s soft, vintage-inspired, and instantly warms up a room. Whether it’s a painted side table, throw pillows, or a retro kitchen appliance, this cozy hue brings sunshine indoors without overpowering your space.

5. Style an Indoor Herb Garden

Whether you have a full backyard or just a windowsill, adding fresh herbs brings life into your home. Potted basil, thyme, and mint not only look beautiful but also reinforce that farmhouse summer décor vibe that defines this trend.

6. Create a Cozy Outdoor Moment

Transform a small patio, balcony, or backyard corner with string lights, a bistro table, and a few planters. Even a compact container garden adds charm and purpose, making your space perfect for summer evenings and intentional living.

Why This Trend Works So Well in 2025

The Martha Stewart aesthetic brings together timeless charm and modern sustainability. It leans into organic summer décor, handmade elements, and a deep connection to nature, exactly the direction U.S. home design is heading.

With growing interest in slow decorating, eco-conscious interiors, and the vintage revival movement, this trend feels both nostalgic and refreshingly current. It’s effortlessly customizable, photo-friendly, and perfectly suited for social sharing and backlinks.

Even lifestyle brands like Splendas are embracing this softer, more intentional look, offering curated pieces that blend texture, warmth, and nature-inspired design for today’s cozy but elevated homes.

Easy Ways to Try the Look at Home

• Swap your usual table setup for a gingham table runner and vintage dishes
• Hang bunches of dried herbs in the kitchen or entryway
• Mix and match floral patterns and cottagecore bedding
• Create a DIY floral moment with a simple wildflower bouquet
• Add touches of butter yellow to brighten up neutral rooms

You don’t need a farmhouse to embrace this trend you just need an eye for coziness and a few meaningful changes.

Join the Movement

Share your cozy corners and cottagecore summer spaces with us on Instagram or check out our Pinterest board for more inspiration. Whether you're planting herbs, arranging flowers, or styling that gingham curtain, we’d love to see how you’re bringing this trend to life.

Final Thoughts: Intentional Is the New Trendy

This summer, home isn’t about perfection, it’s about presence. With the Martha Stewart aesthetic, you’re not just decorating. You’re storytelling. You’re grounding your space in nature, nostalgia, and what truly matters.

So go ahead, grab that gingham, gather some wildflowers, and start creating your coziest summer yet.