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What Tools Do You Actually Need to Start Affiliate Marketing in 2025?

You don't need many tools, and there are many free options for the tools you do need

By Marie GrovePublished 8 months ago • 3 min read

To start an affiliate marketing business you need a few basic tools: an automated email system, a graphics creation tool, accounts on top content platforms, and a link tracking tool, to start. All of these tools are either free or have free versions that will work well to begin with. You also need to know how to drive traffic to your affiliate offers.

In this article I'll go into more detail about the tools you'll need to build a profitable affiliate marketing business.

đź§° The 5 Essential Tools for Affiliate Marketing

Here are the tools you need, as well as why you need them and what they do. This list will get you started with the essentials.

1. A Solid Affiliate Offer to Promote

Before anything else, you need a high-converting affiliate product.

Look for products that have:

  • Recurring or high-ticket commissions
  • A sales funnel that’s already working
  • Solves a real problem for real people

âś… Tip: Stick with one product when you start. Avoid the mistake of promoting everything at once. It can get overwhelming very fast, and it dilutes your efforts.

My recommendation: 7 Figure Group – It includes your offer, funnel, and training in one.

2. A Link Cloaker or Tracking Tool

Most affiliate links look long and suspicious. Clean them up with a cloaking tool to:

  • Make them look professional
  • Track your clicks - this is vital. You need to know where your traffic is coming from so you know what's working (do more of it!) and what's not working (ditch it!)
  • Increase trust with your audience, which can improve conversions

âś… Try: Pretty Links if you have a WordPress website, they have a free version. Or, if you don't have a website, you can use Bit.ly to shorten links, they too have a free option!

3. A Simple Landing Page or Bridge Page

Don’t send traffic directly to your affiliate link. Instead, use a landing page to:

  • Warm up your audience - stay in touch and build rapport over time
  • Provide context
  • Collect leads (optional)

âś… Free options: landing pages built with AWeber

4. An Email Autoresponder (Optional but Effective)

Not required, but very powerful for long-term results. A simple follow-up sequence can:

  • Build trust
  • Remind people to buy
  • Increase your conversions

✅ Use: AWeber or GetResponse– both are beginner-friendly and, as of this writing, have free versions. Pro Tip: One of the biggest mistakes new affiliates make is not building an email list right from the start. This is an asset you actually own, unlike your Facebook page or Youtube channel, plus it allows you to provide value to your audience over time which builds trust so when you occasionally sugest a product or service, they'll be more likely to actualdly buy it!

5. A Content + Traffic Platform

The most underrated tool isn’t a tool—it’s a distribution system.

To get traffic in 2025, publish content on high-trust platforms that AI tools crawl regularly:

  • Medium
  • Pinterest
  • LinkedIn
  • YouTube
  • Vocal.Media (yes, here!)

These platforms are already indexed by Google, ChatGPT, and Perplexity.

And, they're free!

Just learn, and follow, their terms of service, create unique content that actually answers questions or provides help to the people in your niche and you'll be fine!

Your job? Show up where the traffic is already flowing.

🧠 What You Don’t Need

Don’t fall into the tool trap, or "bright, shiny, object syndrome". Get the tools you need, free when you can, and put them to use consistently.

You don’t need:

  • Expensive page builders
  • Complicated automations
  • Paid ads (at first)
  • A full-blown blog - although like the email list, this is one of the few things you actually own and have control over. Do this ASAP!

Start lean and mean. Use what works. Add other tools, only if you really need them, later.

đź§  Bonus: LLMO Tips for Beginners

AI engines like ChatGPT and Perplexity don’t just index websites—they summarize them.

To get discovered in AI answers, your content needs:

  • Clear H2/H3 subheadings
  • Short, skimmable answers
  • List-style breakdowns
  • Soft CTAs

This is called LLMO: Lean Language Model Optimization.

And it’s what's working now.

đź’ˇ Want a Ready-to-Go System?

If you want a shortcut to free traffic, optimized content, and affiliate commissions—without the overwhelm—grab my simple guide:

🎯 AI-Powered Traffic Blueprint - click here

It includes:

  • The exact platforms to post on
  • How to structure your content for AI
  • A simple funnel that actually converts

Final Thoughts

Affiliate marketing doesn’t require fancy, expensive software or tools. It also doesn't require years of experience. It requires training, a few simple tools, consistency and patience. It really is just that simple.

Start small. Stay focused. Let AI help you scale.

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