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Top 10 Reasons of Outsourcing Medical Services to a Healthcare Call Center in India

Healthcare outsourcing is where a healthcare organization like a hospital, clinic, pharmacy or any other institution assigns its non-core activities to a third-party vendor.

By Aliocia JohnsonPublished 3 years ago 6 min read

Healthcare outsourcing is where a healthcare organization like a hospital, clinic, pharmacy or any other institution assigns its non-core activities to a third-party vendor. Today, most healthcare organizations are turning to business process outsourcing companies to manage their day-to-day functions. While some companies outsource their functions and responsibilities to reduce operating expenses, others outsource to improve operational efficiencies and competencies. Outsourcing your medical services to renowned healthcare call center services in India is not only cost-efficient, but it also increases your overall efficiency to a great extent.

The healthcare industry comprises outpatient clinics, specialists' offices and clinics, assisted living facilities, laboratories and diagnostics clinics, dental offices, nursing homes, orthodontics offices, doctors' clinics, health centers, and hospitals. Services like appointment scheduling, medical billing, claim processing, and managing human resources consume a lot of time and resources at the hospital's end. A medical services BPO seamlessly undertakes all these activities of non-medical operations to assist healthcare companies in putting all their time and effort into patient care.

What are the different types of services outsourced to healthcare BPOs

All non-core activities are equally important in the growth of a healthcare organization as its primary function. It substantially increases the healthcare business's productivity, efficiency and profitability in the long run. Below are some of the healthcare industry's non-core functions that are generally outsourced to a medical BPO services company.

Human Resource: A medical services BPO in India have well-trained staff to undertake all aspects of human resource like recruiting, onboarding, managing the workforce, streamlining pay structures process and more such services.

Information Technology: A host of information technology-related services are commonly performed at every healthcare institution. For instance, services like printing reports, organizing health-related data electronically.

Patient Management: Interacting with patients is extremely important after their treatment is done. Asking their health updates, giving follow-up reminders, taking feedbacks etc. is constantly required to engage with the patients. A healthcare call center service in India can perform all these activities at ease and thus save you time and money.

Financing and Accounting: Handling financial aspects such as budgeting, allocation of funds, accounting, auditing, making financial reports and doing planning are some of the essential functions of a business running.

Claims Management: Claims management includes a host of services like billing, processing, organizing, and filing claims related to treatment and medications. When you outsource such administrative activities to a third-party service provider, you can free up your in-house resources to engage in the core business functions.

Supply Chain Management: Supply chain management includes overseeing the supply of all materials required for the smooth functioning of the healthcare facility. This also assures patients of uninterrupted care while keeping all the medical supplies up and running.

What are the benefits of outsourcing in healthcare?

Health experts say that opting for healthcare call center services in India is an ideal decision to cut down on recurring expenditures and boost your performance and efficiency. With this, the burden of hiring in-house staff and training to perform these activities is completely reduced.

Providing patients and other clients with top-notch medical care might be made more accessible by a BPO partner. In addition, as long as services are delivered effectively, providers will earn more money, fuel business growth and more thriving healthcare industry.

Professional medical BPO services in India possess numerous advantages that help healthcare companies better serve their patients.

Let us look at the top 10 reasons for hiring a healthcare call center in India.

Focus on patient care

Outsourcing the non-core functions to a reliable BPO partner helps medical practitioners and service providers to focus on delivering the best care to their patients. In addition, with the help of outsourcing, healthcare companies can delegate their administrative and organizational tasks to the well-trained staff of BPOs. At the same time, you can utilize your time and resources in training and development. This will go a long way in improving your patients' customer satisfaction and building trust with your brand.

Access to skilled experts

Outsourcing partners have a pool of trained professionals skilled in handling any complex work. Since the healthcare industry comprises several complicated tedious tasks, outsourcing them to a medical BPO service in India will ensure that the project is done with a quick turnaround time accurately and safely.

Reduces expenditure

Healthcare is a reasonably competitive industry today, with many new entrants entering the market and striving to stay ahead of each other. To keep up, healthcare companies need to invest more in research, innovations and adopting new technologies. It will prevent them from investing time and money in hiring in-house resources for performing non-core jobs.

Avoid critical errors

In the healthcare industry, every small detail matters as it relates to the patient's life. Suppose there is any wrong or misleading information in the patient's records. In that case, it can cost their life during the treatment procedure. Hence outsourcing the administrative task of maintaining patient records is the best solution to avoid any mistake or clerical errors. As a particular set of agents will be assigned to your account, all the details of your patients will be kept confidential.

Storage & Retrieving Data

Hospitals and other healthcare institutions have to store a vast amount of patient records daily. They need help finding and managing a prominent place to store such huge amounts of data confidentially. However, if you opt to outsource, the healthcare centers in India can offer a safe and secure place for data storage across several locations and act against data security breaches.

Provide More Offerings

When you outsource certain roles, you get time and energy to focus on providing quality care and services to your patients. With the amount of money and resources you will be saving, you can introduce some kind of new innovation and service offerings in your practice to better serve the patients.

Data Security

Data security is a significant factor in the healthcare sector as there are invoices, prescriptions, inventory records and other sensitive information that needs to be protected. Outsourcing to a BPO that is technologically advanced will have the necessary tools and

3 things to look out for when choosing a healthcare center service provider in India

With so many BPOs offering healthcare call center services in India, it is difficult to choose the right one. You should consider the three things before selecting a healthcare call center.

HIPPA Certification

HIPAA, or the Health Insurance Portability and Accountability Act, sets guidelines for how businesses should manage patient data. Violations of this rule can result in significant criminal charges and penalties of up to $50,000 for any medical business or healthcare provider. BPO businesses must adhere to tight security regulations to secure patient data and be HIPAA compliant. Your patient's information won't ever end up in the wrong hands if you choose a service provider who complies with HIPAA regulations.

Proven Healthcare Expertise

Medical BPO service providers differ significantly from the other healthcare BPOs. Healthcare BPOs must undergo designated training and know all the compliance rules and regulations. Besides, they should be affluent with all the medical codes and terminologies to perform their tasks efficiently. Therefore, before partnering with any BPOs, you must always explore and understand their expertise and track record in the market.

Performance Monitoring Measures

Activities like billing and claim settlement require lots of details and are time-consuming. Agents dealing with the same can make mistakes while performing the same. If you have an in-house team, then you can monitor it internally; however, when you are outsourcing it to a third party, there needs to be some metrics for measuring the performance. So, while partnering with a healthcare call center in India, ensure it has some performance monitoring and measuring tool through which you can get a detailed update.

Conclusion

When you provide a great experience to your patients, it gives your healthcare brand a positive image. But if they have a negative experience, it will badly impact your brand's reputation. A reputed healthcare call center service in India can give you the peace of mind your patients need and deserve. They provide your patients with seamlessly integrated services and help them to build positive experiences with your healthcare brand. Utilizing the services of a medical BPO has many incredible benefits, it provides better communication, lower costs, and increases the efficiency of its overall operations.

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