Journal logo

Digital Marketing For Startups: A Fritter Way

Is Investing in Digital Marketing a good idea for Startups? Let's discuss

By Abhijith TechboundPublished 4 years ago 3 min read
Effective Use Of Digital Marketing By Start Ups

Building a startup is a complicated process, as it needed to be started from scratch. Carrying a Digital Marketing Practice is also a convoluted task, as the business needs to be studied thoroughly and the spending cap is limited.

As in the case of a Startup Digital Marketing is an important process. As you are a new business in the town, the audience needs to hear you out. Digital Marketing is the best way to reach the Targeted Audience! Also, Digital Marketing helps to study your audience's behavior. So that you could make product what the audience need the most and also improve the existing products according to customer needs.

In Digital Marketing ROI is the most important factor. The R and I are directly proportional to each other. If you invest a good amount, you would get high returns and vice-versa. But there's a high chance of backlash! Digital Marketing is an extensive process, there are so many practices for Digital Marketing. If you don't pick the right practice for your business, you might end up at a huge loss. As a startup, you only have a narrow financial estimate. So if the limited amount you spend itself becomes a huge loss, it would affect the business in an adverse manner.

The best way to illuminate your business is to pick the right and budget Digital Marketing Application for your Startup.

Most of the Digital Marketing Services is free, although there are free services too. But, a lot of manual work must be done to the free Digital Marketing Services to get a good result!

Services like SEO are free, but SEO needs a large time span to get an accurate result. But among all the Digital Marketing Services SEO is the most organic one. It might take a time gap of four to six months to get a result! But the result would bring you a lot of business.

Email Marketing is a good way to connect with customers. E-mail Marketing is only beneficial if the e-mails are delivered to a larger audience. But delivering a huge amount of e-mails is not possible manually, that's why e-mail marketing tools are used. E-mail marketing Tools are also costly, but they can be affordable and would bring good results to your startup.

But as I told you earlier, it takes a lot of time to get a proper result from free Digital Marketing Services. SEO and E-mail Marketing are almost free services(except for some tools) and both of them take a certain amount of time to get you results. Even though you are a startup, it also depends on what type of result you want. Either you want a short-term result or a long-term result. If you want a Short term result it's always good to choose Search Engine Optimization (SEO) and E-mail Marketing either you could choose Search Engine Marketing (SEM) and Social Media Marketing for a short-term result.

Now the best advice, I can give to start-ups is to start with SEO, so that you could minimize your spending limit, and alternatively do e-mail marketing. As the business slowly grows, try spending amounts on Social Media Marketing. And after a particular point, you would get profit from E-mail marketing and Social Media Marketing. Now spend the profit on Search Engine Marketing. After that invest from the profits, you get from the returns on Digital Marketing Services. Instead of spending an additional amount you only need to spend the amount you get from Digital Marketing. This is how startups could effectively do Digital Marketing.

Here are 5 tips on how to execute a good Digital Marketing Strategy for a Startup.

business

About the Creator

Reader insights

Be the first to share your insights about this piece.

How does it work?

Add your insights

Comments

There are no comments for this story

Be the first to respond and start the conversation.

Sign in to comment

    Find us on social media

    Miscellaneous links

    • Explore
    • Contact
    • Privacy Policy
    • Terms of Use
    • Support

    © 2026 Creatd, Inc. All Rights Reserved.