5 Skills to Acquire to Develop Your Business

1. Know how to manage your accounts and finances


Being your own boss means doing several jobs in one. And if we do not ask a business manager to be an accountant, it is imperative to know how to manage his finances to a minimum and to avoid blunders and errors likely to affect the good financial health of his company. . Thus accounting concepts will be essential to you during the different phases of the life of your company, from the realization of your business plan to the daily management of your cash flow through the adjustment of your economic model. Shortcomings in accounting can clearly harm you, especially in setting the prices of your products and services. Many entrepreneurs realize, for example, that their tariffs are not adapted after the collection of the URSAAF or their other social contributions. Difficult to go back and make customers accept a price increase for the same service! In short, even if you are angry with the numbers, try to reconcile yourself with at least the basics of accounting: the prosperity of your activity could well depend (in part) on this new skill. Many distance or face-to-face accounting courses will allow you to be much more comfortable with this less opaque discipline than it seems. the prosperity of your business may well depend (in part) on this new skill. Many distance or face-to-face accounting courses will allow you to be much more comfortable with this less opaque discipline than it seems. the prosperity of your business may well depend (in part) on this new skill. Many distance or face-to-face accounting courses will allow you to be much more comfortable with this less opaque discipline than it seems.

2. Know how to communicate and prospect


To be able to offer your products or services to your customers, they must already know that you exist! To bring them to you, no secrets, you will have to do commercial prospecting and work on your visibility (online in particular). This can include, among other things, the creation of a website and the design of communication media as well as a presence at trade fairs dedicated to your sector of activity. One thing is certain: being an entrepreneur will make you work on your interpersonal skills and your ability to argue and negotiate. Knowing how to sell yourself is not always easy, especially when you lack self-confidence, so you will have to learn to identify your strengths and assets in order to put them forward (in value) during your exchanges with customers.







3. Know how to manage (a team or yourself!)


Among the most important entrepreneurial skills to develop, management is obviously on the podium. If a freelancer in a micro-enterprise will have no trouble managing himself (although managing his own person can sometimes be complicated), the supervision and division of tasks between different employees requires real knowledge. -TO DO. Taking on managerial duties involves knowing how to motivate a team, delegate to the right people and adjust to each person's personalities. In other words, you are not born a manager, you become one! Fortunately, there is a wide range of short training courses dedicated to the art of management in order to learn how to develop leadership and motivate a team.

4. Know how to organize and manage your time


The daily management of a business requires a certain sense of organization. It is essential to set priorities and not spend too much time having to manage tasks that are not essential to the development of your activity. Poor time management is often a source of stress and a brake that can negatively impact your mental health but also the turnover of your business. A training dedicated to time management will be very useful for you to optimize your professional efficiency and never find yourself under water again. The opportunity also to discover time management tools that will boost your productivity while remaining zen and giving you enough time to have a rich and balanced personal life.







5. One foot in digital


The mastery of digital tools is essential today when launching an activity and wanting to make it prosper. Few companies cannot do without the Internet and social networks (including professional networks) to increase their visibility, acquire new customers and retain existing customers. Digital marketing skills will allow you, among other things, to launch paid advertising campaigns, create effective and impactful newsletters, work on the referencing of your website so that it is better positioned than competing sites or even to monitor your e-reputation.