Waffling Your Way to Stronger Friendships: The Power of Wednesday Waffles
Warm Up Your Friendships with Weekly Video Updates, One Slice of Life at a Time

In today's fast-paced world, maintaining strong friendships can feel like an uphill battle. Between demanding jobs, family responsibilities, and the constant hum of digital distractions, it's easy to let weeks or even months slip by without meaningful connection. But what if there was a simple, delightful way to keep those bonds strong? Enter the "Wednesday Waffle," a weekly ritual that's redefining how we stay connected with our closest friends. Imagine this: every Wednesday, you and your friends share a short video update, a bite-sized glimpse into each other's lives, as warm and comforting as a freshly made waffle. This isn't just another fleeting social media trend; it's a movement that's nourishing friendships, one syrup-drizzled moment at a time.
The Birth of a Friendship Ritual
In an era dominated by digital connections that often feel shallow and impersonal, the Wednesday Waffle stands out as a beacon of authenticity. But where did this charming tradition originate? The concept is elegantly simple: friends commit to sharing a brief video update every Wednesday, offering a snapshot of their week—the good, the bad, and the delightfully mundane. This ritual didn't emerge from a corporate boardroom or a viral marketing campaign; it grew organically from a deep-seated desire for more meaningful connections.
Zachary Perez, a millennial who has become something of an ambassador for the Wednesday Waffle, started this tradition with his friends over two years ago. Initially, Perez and his group stayed connected through shared music projects. However, as life got busier and their collaborations waned, they sought a new way to maintain their bond. The Wednesday Waffle was born out of this need, transforming from a casual check-in into a cherished weekly ritual. Perez and his friends discovered that these short, consistent updates created a sense of continuity and closeness that transcended physical distance and hectic schedules.
The beauty of the Wednesday Waffle lies in its simplicity and accessibility. It doesn't require elaborate planning or expensive equipment—just a smartphone and a willingness to share. This inclusivity makes it an ideal ritual for friends scattered across different time zones and continents. Whether you're sipping coffee in a Parisian café or rushing through the bustling streets of New York, the Wednesday Waffle bridges the gap, making the miles between you feel inconsequential.
The ritual's name is a playful nod to the comfort and warmth associated with waffles, a breakfast treat often enjoyed in the company of loved ones. Just as waffles are best shared, so too are the stories and experiences that make up our lives. The Wednesday Waffle encourages us to savor these moments, to slow down and connect in a world that often urges us to do the opposite.
The Wednesday Waffle began as a simple way to stay connected, but its impact runs deeper than mere convenience.
The Science Behind the Waffle
The Wednesday Waffle isn't just a fun tradition; it's rooted in psychological principles that enhance emotional well-being and strengthen social bonds. Consistent rituals like the Wednesday Waffle create a sense of belonging and security, providing a reliable structure in an otherwise unpredictable world. They serve as reminders of the emotional support we have in our lives, reinforcing the bonds that keep friendships strong and resilient.
Psychologists have long recognized the importance of rituals in maintaining relationships. These repeated, symbolic actions provide a sense of stability and continuity, reducing the anxiety that often accompanies spontaneous or infrequent communication. By setting aside a specific time each week to share updates, friends can rely on this ritual to stay connected, even when life gets chaotic.
Moreover, the act of sharing personal updates fosters empathy and understanding. When friends see each other's faces and hear each other's voices, they form deeper connections than text messages or social media posts can provide. This face-to-face interaction, even if virtual, triggers the release of oxytocin, often referred to as the "love hormone." Oxytocin plays a crucial role in social bonding, trust, and relaxation, making it a key ingredient in the recipe for lasting friendships.
The Wednesday Waffle also encourages vulnerability, a vital component of authentic relationships. By sharing both the highlights and the challenges of life, friends create a safe space where they can be their true selves. This vulnerability builds trust, making friendships more resilient over time. It allows friends to support each other through difficult times and celebrate together in moments of joy.
In a world where digital communication often feels impersonal and transactional, the Wednesday Waffle offers a refreshing alternative. It encourages us to be present, to listen actively, and to respond with empathy and compassion. These are the qualities that nurture deep, meaningful connections—the kind that can weather any storm.
The personal stories of those who have embraced the Wednesday Waffle are inspiring, but how can you start your own tradition?
Waffling in Action: Personal Stories
The psychological benefits of the Wednesday Waffle are clear, but how does this ritual play out in real life? Let's dive into some personal stories that illustrate the power of this weekly tradition.
Take, for instance, the story of Emma, a busy marketing professional living in London. Like many of us, Emma struggled to maintain her friendships amidst the whirlwind of work deadlines, commuting, and the occasional attempt at a social life. She discovered the Wednesday Waffle through a friend and decided to give it a try, hoping it might help her stay connected with her closest pals. Within weeks, Emma noticed a significant change in her relationships. Her friends felt closer, and she looked forward to Wednesdays with renewed enthusiasm. The ritual provided a much-needed pause in her hectic schedule, a moment to reflect on her week and share it with those who mattered most.
Emma's experience is far from unique. Countless individuals have found solace and joy in the Wednesday Waffle, using it as a lifeline to stay connected with loved ones near and far. For some, it's a way to bridge the physical distance that separates them from childhood friends or family members who have moved away. For others, it's a means to rekindle friendships that have faded over time, reigniting the spark of connection that once burned bright.
The Wednesday Waffle has also proven invaluable during challenging times. During the global pandemic, many friends turned to this ritual to stay connected, finding comfort in the familiarity of weekly updates. It served as a reminder that, despite the uncertainty and isolation of lockdowns, their friendships remained a constant source of support and love. For those who lived alone, the Wednesday Waffle provided a crucial lifeline, a way to feel seen and heard when the world outside felt silent and empty.
But the power of the Wednesday Waffle extends beyond individual friendships. It has the potential to strengthen entire communities, fostering a sense of belonging and mutual support. Imagine a neighborhood where everyone participates in the Wednesday Waffle, sharing updates not just with close friends but with neighbors and acquaintances too. This collective ritual could transform the way we interact with our communities, making them more cohesive, resilient, and caring.
The Wednesday Waffle has touched the lives of many, creating a ripple effect of connection and joy.
How to Start Your Own Wednesday Waffle
Starting your own Wednesday Waffle tradition is easier than you might think. Here are some practical steps to help you get started, along with tips to make the most of this weekly ritual.
Gather Your Friends
The first step is to gather your friends and invite them to join the Wednesday Waffle. Reach out to those who you feel would benefit from a deeper connection, whether they live down the street or across the globe. Explain the concept and emphasize the benefits of staying connected in a meaningful way. You might be surprised by how enthusiastically your friends embrace the idea.
Set the Rules
Establish clear guidelines for the ritual to ensure everyone is on the same page. Decide on the length of the videos (usually one to two minutes) and the frequency (every Wednesday). Encourage authenticity and vulnerability in the updates, reminding your friends that this is a safe space to share both the highs and lows of life. You might also want to set a theme for each week, such as "gratitude" or "new experiences," to keep the updates fresh and engaging.
Choose a Platform
Select a platform that works for everyone in your group. Whether it's a group chat on WhatsApp, a shared album on Google Photos, or a dedicated app, ensure that it's accessible and user-friendly. Consider the technical savviness of your friends and choose a platform that won't leave anyone feeling frustrated or left out.
Stick to the Routine
Consistency is key when it comes to the Wednesday Waffle. Make sure to send your video update every Wednesday, even if it's just a quick hello. The routine will help reinforce the habit, making it a natural part of your weekly rhythm. If you miss a week, don't worry—just pick up where you left off and keep going. The goal is progress, not perfection.
Reflect and Adjust
After a few weeks, take some time to reflect on the experience with your friends. Discuss what's working and what can be improved. Be open to adjustments that make the ritual more enjoyable and meaningful for everyone. Perhaps you'll decide to extend the video length or introduce a new element, such as a weekly challenge or question. The beauty of the Wednesday Waffle is its flexibility—make it your own and watch it evolve over time.
Embrace the Journey
Remember, the Wednesday Waffle is about more than just sharing updates—it's about nurturing connections and embracing the journey of friendship. Be patient with yourself and your friends as you navigate this new ritual. Celebrate the small victories, the moments of laughter and tears, and the deepening bonds that emerge from your shared commitment.
The Magic of Consistency
One of the most powerful aspects of the Wednesday Waffle is its consistency. In a world that often feels chaotic and unpredictable, having a reliable touchpoint each week can be incredibly grounding. This consistency creates a sense of security and stability, reminding us that our friendships are a constant presence in our lives.
Consistency also builds trust and intimacy. When we show up for our friends week after week, we send a clear message: "I am here for you, no matter what." This reliability fosters a deeper level of connection, allowing friendships to grow and evolve over time. It creates a safe space where we can be vulnerable, share our fears and dreams, and support each other through life's ups and downs.
Moreover, the consistency of the Wednesday Waffle helps us develop the habit of reflection. By setting aside time each week to consider our experiences and share them with others, we cultivate a greater sense of self-awareness and mindfulness. This practice can have a profound impact on our emotional well-being, helping us process our thoughts and feelings in a healthy, constructive way.
Overcoming Obstacles
Of course, starting a new ritual like the Wednesday Waffle isn't always smooth sailing. You might encounter obstacles along the way, from technical difficulties to scheduling conflicts. But don't let these challenges deter you. Remember, the goal is to foster connection, not to achieve perfection.
If you or your friends struggle to find the time for weekly updates, consider adjusting the frequency or length of the videos. Perhaps bi-weekly updates would be more manageable, or shorter videos would fit better into your busy schedules. The key is to find a rhythm that works for everyone, allowing the ritual to be a source of joy rather than stress.
You might also encounter resistance from friends who are hesitant to open up or share their lives on camera. Be patient and understanding, encouraging them to participate in a way that feels comfortable for them. Remind them that the Wednesday Waffle is a safe space, free from judgment or expectation. Over time, they may come to embrace the ritual and discover the benefits of vulnerability and connection.
Expanding Your Circle
As you and your friends grow more comfortable with the Wednesday Waffle, you might consider expanding your circle to include new participants. This could be a wonderful way to deepen connections with acquaintances or rekindle old friendships that have faded over time. Invite them to join your weekly ritual, explaining the concept and the benefits you've experienced.
You could also adapt the Wednesday Waffle for different contexts, such as family gatherings or work teams. Imagine a weekly video update from family members scattered across the country, sharing their lives and staying connected despite the distance. Or a team-building exercise at work, where colleagues share personal updates and forge deeper bonds beyond their professional roles.
The possibilities are endless, and the beauty of the Wednesday Waffle is its adaptability. Whether you're connecting with lifelong friends or forging new relationships, this ritual has the power to bring people together in meaningful, lasting ways.
Conclusion
The Wednesday Waffle is more than just a trend; it's a powerful tool for nurturing friendships in a fast-paced, often disconnected world. By committing to a weekly ritual of sharing and connecting, we can foster deeper, more meaningful relationships that stand the test of time. Whether you're looking to rekindle old friendships or strengthen existing ones, the Wednesday Waffle offers a simple yet effective solution.
So, why not give it a try? Gather your friends, set a date, and start waffling your way to stronger connections. Who knows? You might just discover that the secret to lasting friendships was hiding in a warm, comforting waffle all along.
Share your thoughts and experiences with the Wednesday Waffle in the comments below. Let's build a community of Wafflers, one video at a time! Together, we can create a world where friendships are cherished, nurtured, and celebrated, one syrup-drizzled moment at a time.
About the Creator
Alain SUPPINI
I’m Alain — a French critical care anesthesiologist who writes to keep memory alive. Between past and present, medicine and words, I search for what endures.


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