Middle East Pet Food Market: Functional Nutrition Trends, Premium Brands & Growth Outlook
How urbanization, westernized pet care habits, and increased spending on companion animals are shaping purchasing behavior in the Middle East pet food market.

According to IMARC Group's latest research publication, Middle East pet food market size reached USD 4.8 Billion in 2025. Looking forward, IMARC Group expects the market to reach USD 7.4 Billion by 2034, exhibiting a growth rate (CAGR) of 4.86% during 2026-2034.
How AI is Reshaping the Future of Middle East Pet Food Market
- Personalized Nutrition Plans: AI-powered platforms analyze pet health data to create customized feeding recommendations, with Mars Petcare investing $1 billion in digital innovation to enhance pet nutrition through advanced algorithms.
- Smart Feeding Solutions: IoT-enabled automated feeders use AI to monitor portion control and feeding schedules, supporting the region's 2.4 million pet population with precise dietary management systems.
- Supply Chain Optimization: AI-driven logistics improve ingredient sourcing and distribution efficiency across Middle Eastern markets, reducing waste and ensuring fresher products reach consumers faster.
Middle East Pet Food Market Trends & Drivers:
The Middle East pet food market is experiencing significant momentum from the growing trend of pet humanization, where owners increasingly treat cats and dogs as cherished family members rather than mere animals. This cultural shift encourages pet parents to prioritize superior nutrition that aligns with their own dietary standards, driving demand for specialized formulations that promote overall wellness and longevity. In urban centers across the GCC countries, rising pet adoption combined with changing societal attitudes toward companion animals further amplifies this pattern, leading consumers to seek out options that reflect emotional bonding and responsible care. As expatriate communities and local households alike embrace pets more openly, the emphasis on tailored, high-end nutrition continues to reshape purchasing habits and elevate expectations for product quality.
Rapid urbanization and expanding disposable incomes in key markets such as the UAE and Saudi Arabia are propelling greater investment in convenient and premium pet nutrition solutions. City dwellers, facing busy lifestyles, favor ready-to-serve formats that deliver balanced meals without extensive preparation, while higher earning potential enables broader access to advanced offerings focused on health benefits. Modern retail channels and e-commerce platforms enhance accessibility, allowing consumers to explore diverse varieties that cater to specific needs like digestive support or allergy management. This combination of lifestyle changes and economic growth fosters a more sophisticated approach to pet feeding, supporting sustained expansion in the sector.
Increasing awareness of pet health and nutrition is prompting owners to choose products with functional ingredients that address targeted wellness concerns such as joint mobility, weight control, and dental hygiene. Educated consumers actively research labels for clean, nutrient-rich compositions, often opting for those incorporating novel proteins or natural elements to mirror human-grade standards. Regulatory advancements and local manufacturing initiatives also build greater trust in available options, encouraging loyalty to brands that emphasize science-backed benefits. As knowledge about preventive care spreads through social media and veterinary advice, this informed mindset drives ongoing preference for thoughtful, benefit-oriented pet food choices across the region.
Middle East Pet Food Market Industry Segmentation:
The report has segmented the market into the following categories:
Pet Type Insights:
- Dog Food
- Cat Food
- Others
Product Type Insights:
- Dry Pet Food
- Wet and Canned Pet Food
- Snacks and Treats
Pricing Type Insights:
- Mass Products
- Premium Products
Ingredient Type Insights:
- Animal Derived
- Plant Derived
Distribution Channel Insights:
- Supermarkets and Hypermarkets
- Specialty Stores
- Online Stores
- Others
Breakup by Country:
- Saudi Arabia
- Turkey
- Israel
- United Arab Emirates
- Iran
- Iraq
- Qatar
- Kuwait
- Oman
- Jordan
- Bahrain
- Others
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Recent News and Developments in Middle East Pet Food Market
- January 2025: Mars Petcare expands its premium pet food manufacturing facility in Dubai with a $15 million investment, boosting production capacity by 40% and introducing new organic product lines to meet rising demand for health-focused options among pet owners.
- 2025: Delicious Food Factory (DFF) announces construction of the largest pet food factory in the Middle East north of Riyadh, Saudi Arabia, spanning 55,000 square meters with annual capacity for 60,000 tons of dry food and 40,000 tons of wet food, set for completion by late 2026 to support local brands like Horayra, Purevet, and Kulaib.
- 2025: Saudi Arabia sees growth in local premium brands emphasizing natural and organic nutrition, with Soluky Pet Food delivering high-quality, organic products weekly and Loqma expanding its range of 100% natural, grain-free dry and wet cat foods.
- 2025: Rising pet humanization trend drives demand for functional and health-specific pet foods in the region, including products targeting joint health, digestion, and overall wellness, with increased preference for high-quality proteins, natural additives, and transparent ingredients.
- 2025: Integration of pet food into e-commerce and delivery platforms accelerates in Saudi Arabia and UAE, with services like food aggregators adding pet food options for convenient access, alongside growing online retail for premium and specialized products.
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About the Creator
Fatimah
Market research writer at IMARC Group, turning data into engaging stories. Passionate about trends, insights & real-world impact. Join me on Vocal!



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