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Invisible Payments - The Next Big Thing in Customer Experience

Invisible payments make transactions seamless and secure, happening in the background while giving customers a faster, smoother experience.

By YogeshPublished 4 months ago 3 min read
Invisible Payments

Payment technologies are changing at a rapid pace. The way everyone handles payment has become faster, secure and convenient. Invisible payments are one such technology where transactions happen so smoothly that customers hardly notice them. And for businesses, this is fast becoming one of the best ways to deliver a smooth and memorable customer experience.

What Are Invisible Payments

Invisible payments are those that can happen without requiring the customer to take a direct, manual action like swiping a card, tapping a phone, hitting a Buy Now button, etc. These payment transactions occur automatically in the background. These payments will be linked to the completion of an action, which triggers the payment transaction. The system will automatically charge your stored card once you have finished using a service.

Like the completion of an Uber ride, once you have completed the journey, payment will be automatically completed.

Think of walking out of a store without standing in line at the cashier, no fumbling for your wallet, but the payment just happens. This is not a scene from any science fiction movie. With advancements in fintech and consumer adoption of digital payments, invisible payments are already becoming part of daily life.

Key Drivers Behind the Rise of Invisible Payments

Changing consumer demands

Consumers want everything faster, easier, and more convenient. The less time they spend at a checkout counter and on a payment screen, the better.

Advancement in technology

Technology is evolving quickly, from AI and biometrics to NFC and cloud systems. Technology has made it possible for payments to run securely in the background. Businesses can now connect payment methods directly to experiences.

Smoother checkout expectations

No one likes long queues and complex online checkouts, which can lead to cart abandonment. Invisible payments skip the hassle, letting the experience flow without interruptions. For businesses, this means more business due to less abandonment.

Benefits of Invisible Payments

Speed and convenience

Invisible payment systems can provide unmatched convenience and speed to consumers. No taps, no swipes and no pin, just instant payments, and it saves time for everyone.

Frictionless experiences

Invisible payments can provide a very smooth payment experience. These payments don't feel like a separate step, they just blend naturally into the overall experience.

Enhanced security

Invisible payments rely on tools like tokenization, encryption, and biometrics, keeping sensitive data protected.

Reduced cart abandonment and higher conversion rates

Complex checkouts are a major reason people abandon carts, invisible payments eliminate that barrier.. The smoother the payment process, the more likely customers are to complete their purchase.

Improved customer loyalty

Enhanced customer experience makes them to return. Invisible payments are an experience customers will remember, even if they barely notice it happening.

Real World Examples of Invisible Payments

Retail (Amazon Go)

Amazon Go stores are the best known example of invisible payments. Customers can just walk in, pick what they need, and simply walk out. The system will automatically detect what is taken by the customer and charge the linked payment method, no checkout required.

Ride hailing (Uber, Careem)

Ride hailing services like Uber are utilising invisible payment systems widely. When your Uber ride ends, the fare will be deducted automatically from your linked account in the background, so customers can just complete the ride and walk away.

Metro Rides

In many cities, commuters can board trains and buses without fumbling for tickets. There will be apps and linked cards, just tap the card at the exit and walkway. The system will automatically calculate the fare and the same will be deducted from the account.

Food delivery and subscriptions

From your daily meal delivery subscriptions to your monthly Netflix subscriptions, payments can happen in the background, subscription management applications will automatically collect the payments.

Hospitality

Hotels and resorts are utilising invisible payment technology to enhance the guest experience. Guests can check in, enjoy their stay, and check out without stopping at the front desk. The payment is already settled.

Invisible payments are quickly changing how everyone thinks about money and customer experience. By removing the payment step, this creates smoother, faster, convenient and safer interactions that customers love. For businesses, this helps to reduce friction and stay ahead of the competition.

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