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10 Key Components Of A Landing Page That Will Capture Leads

Lots of leads will draw into your page by following these components

By Bryant GrayPublished 3 years ago 5 min read

10 Key Components Of A Landing Page That Will Capture Leads

Your landing page is one of the most important pages on your website. It’s the first impression that visitors to your site will have, and it’s what convinces them to take action and sign up for your newsletter or make a purchase. If you don’t have a great landing page, then you could be losing potential customers to your competition! With this in mind, let’s look at 10 key components of a landing page that will capture leads.

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1) The headline

There are many components that go into a landing page. In this post, we will cover the 10 key components of a landing page that will capture leads. Every business should have a landing page for their product or service in order to capture leads and ultimately convert them into customers. When someone visits your landing page it is your chance to impress them with the information you provide. Here are a couple key components of a successful landing page: 1) Provide value - The first step is to provide something of value that the customer would not be able to find elsewhere. Provide content on your site or offer something like an eBook on how to get started. It needs to be something specific so people can't just say I don't want anything. You can also include some helpful tips about what they could do with what you're selling. For example, if you were selling protein powder, write down five quick ideas for breakfast recipes using your protein powder.

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2) Keep it short- The next thing you need to know about a successful landing page is that everything needs to be short and sweet! Your visitors might only spend five seconds on your site before moving onto the next one- which means every word has to count. If there's too much text, then visitors won't read any of it- they'll skim through quickly before moving on.

2) The subheadline

Every landing page is different, and there are many different key elements that need to be included in order for it to be successful. Here are the ten most important components:

1. Headline - The headline should be concise and compelling. It should encapsulate the offer you're making and give your visitors an idea of what they can expect from your product/service without being too wordy or giving away too much information. 2.

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3) The value proposition

The value proposition is the most important part of a landing page, as it's what makes the visitor want to sign up for your email list. If you're struggling to come up with one, try asking yourself these three questions:

1) What do I want my customer to get from my product or service? 2) Why should they care about this? 3) What will they be able to do after purchasing my product or service?

4) The offer

A landing page is a one-page website or an online advertisement with a clear and concise call-to-action. It’s usually the first thing visitors will see when they click on your ad, and it’s important to make sure that your landing page has all of the information they need to take action.

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5) The call to action

The call to action is the most important component of a landing page. It should be clear, concise and focused on a single action for the user to take. If you want them to sign up for your newsletter, make that call to action sign up for our newsletter. If you want them to buy a product, make that call to action buy now. The key is making it easy and straightforward for the user by eliminating any distractions or barriers.

6) The form

This is a form that you can use to capture leads.

* Name: * Email address: * Phone number: * What best describes your industry?

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7) The testimonials

People will always be skeptical of your product or service, and testimonials are a great way to combat that. If you have any customers willing to say something nice about your product, then let them say it! You can also use quotes from industry leaders. It's also important to include a call-to-action button at the bottom of the page so people know what they can do next.

8) The social proof

Social proof is one of the most effective tools that can be used to attract leads. In fact, the mere presence of testimonials can increase conversions by up to 20%. If you're looking for a way to grow your email list, this is definitely something to consider.

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9) The guarantee

One of the best ways to convince someone to buy something from you is with a guarantee. When someone buys from you, they should know that if there are any issues with the purchase, they can get their money back. This will encourage buyers to take a risk and buy your product because it is guaranteed.

10) The visuals

Your landing page needs to be as attractive and as readable as possible. This means using color, white space, and typography strategically. For instance, you should never use more than two fonts on a single page. And make sure the text is easy to read by choosing fonts with serifs for headers and sans-serif for body copy. Colors should contrast one another enough so that they can be seen from afar, but not so much that they clash.

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About the Creator

Bryant Gray

Small YouTuber / Content Creator & also play sports on the side.

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