Kindred Bravely Partners with Influencer Katy Harrell

In honor of Breast Cancer Awareness Month, Kindred Bravely has teamed up with breast cancer survivor and influencer Katy Harrell (@mumuandmacaroons) to release a curated collection of Katy’s favorite products. This collaboration holds a deeply personal significance for Katy, who was diagnosed with stage 2 triple-negative breast cancer (TNBC) in October 2023. To further mark the occasion, Kindred Bravely will donate 10 percent of the proceeds from this exclusive collection to Katy’s chosen charity, the Triple Negative Breast Cancer Foundation.

Katy’s journey is one of resilience and strength, and she hopes her story will inspire others facing similar challenges. Reflecting on her diagnosis, Katy shared, “Time slows down in that moment, and your life flashes before your eyes. I pray my story can help give someone hope and encouragement who is going through the same thing. That’s the reason I share. There is a light at the end of the tunnel. And ladies, please do your self breast exams. Early detection saves lives.”

Katy’s battle with triple-negative breast cancer—a rare and aggressive form of the disease—has fueled her passion for raising awareness. TNBC affects younger women disproportionately and has become increasingly common in recent years. Despite this rise in diagnoses, the condition remains under-researched, with fewer targeted treatment options available. This lack of support and understanding was what motivated Katy to select the Triple Negative Breast Cancer Foundation as the recipient of the donations from this collection. The organization provides critical resources, support, and research for TNBC, making it a lifeline for those facing the challenges of this form of breast cancer.

Kindred Bravely, a mom-founded and female-led company, has a mission of empowering and supporting women at all stages of life. The company is known for its commitment to comfort, offering maternity and nursing wear that makes motherhood a little easier. This partnership with Katy reflects that ethos, showing that Kindred Bravely’s dedication extends beyond clothing—it also means supporting women through some of the hardest battles they may face. CEO Carrie Welch emphasized the personal connection the company has to Katy’s story: “We’ve been following Katy as she documented her diagnosis, treatment, and recovery. Her openness, vulnerability, strength, and bravery inspired our entire team, and we wanted to find a way to partner with Katy to support other women battling cancer.”

This partnership not only allows Kindred Bravely to give back to a cause that impacts so many women but also highlights the importance of open conversation and community support during the breast cancer journey. Welch noted how important it is to work with women like Katy who are willing to share their experiences: “Katy introduced us to the critical work that the Triple Negative Breast Cancer Foundation is doing, and we’re honored to support this incredible organization and help raise awareness for such an important cause.”

Breast cancer, and particularly TNBC, is a disease that often takes women by surprise—many, like Katy, receive their diagnosis while still in their prime. With this partnership, both Katy and Kindred Bravely are using their platforms to ensure that more women understand the importance of early detection and the resources available to them if they are diagnosed with TNBC.

The charitable collection featuring Katy’s top Kindred Bravely picks is now available for a limited time. For Katy, this collaboration is about more than just raising funds—it’s a way to encourage hope, inspire courage, and bring a sense of solidarity to others navigating this difficult journey.

In the spirit of Breast Cancer Awareness Month, this partnership serves as a powerful reminder of the strength and resilience of women facing this disease. It’s also a testament to the ability of individuals and businesses to come together and make a tangible difference in the fight against breast cancer. Through this collaboration, Katy’s story will continue to resonate, and the work of the Triple Negative Breast Cancer Foundation will be amplified, bringing much-needed attention to this aggressive and underfunded form of breast cancer.