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Interactive Lead Generation

Is It Really The Magic Pill?

By Ellen MillerPublished 3 years ago 4 min read
Interactive Lead Generation
Photo by Gian Cescon on Unsplash

Introduction

The world of lead generation has changed dramatically over the past few years. It used to be that if you wanted people to take action on your website or call you, you had two options: send them an email or set up a landing page. Now, however, marketers are turning their attention away from traditional forms of lead generation such as these and toward something much more engaging: interactive marketing. Interactive marketing doesn't just mean putting up a blog post or posting an Instagram photo; it means creating something interactive with your customers—like an online quiz!

Welcome to the world of interactive lead generation, or iLDG for short.

So, what is iLDG?

iLDG is a new way to generate leads. It uses the power of technology and social media to connect with your target audience in an engaging way that's never been done before. With iLDG, you can reach people exactly where they are--on their phones or computers--and then follow up by sending personalized messages that they'll love!

Outgrow.co is one of such market leaders. Check out the detailed review here.

How Does It Work?

In this article we'll explain how our system works and give examples of how it's been used by businesses around the world. We'll also show you how easy it is for anyone with basic computer skills (or even those without) to get started using iLDG today!

Interactive marketing has already become a standard for many businesses, with more and more marketing professionals taking their cue from companies like Google, Amazon and Facebook by creating engaging, user-friendly digital experiences.

Interactive marketing is a way to engage customers. It's a way to increase sales, brand awareness and customer loyalty. And it can help you achieve all of these goals in one step--by providing an engaging experience for your lead generation efforts.

The goal of interactive marketing is simple: to make your website more intuitive and easier for visitors (or leads) to navigate around the site. Here are some ways it can do this:

Make sure every page on your website answers common questions customers may have about what you offer or who uses your product/service; this makes it easy for them to get information when they need it most--on mobile devices!

Make sure there are clear calls-to-action within each page so people know what action they should take next after clicking on one link or another within an article/comic strip etc., thereby increasing conversion rates by making navigation less confusing than before!

This will also help improve user satisfaction with overall experience which means higher chances of returning back again later on down road too!

Online quizzes are a great way to increase brand awareness while incentivizing users to take action.

Online quizzes are a great way to increase brand awareness while incentivizing users to take action.

Q&A's can be used for lead generation:

By creating a quiz, you're able to determine which questions your audience would find most interesting and relevant. This information can then be used as part of your copywriting process or when writing emails or landing pages.

Many customers prefer an iLDG over traditional forms of lead generation such as email campaigns or landing pages because they feel more connected to the company and more engaged in their experience.

Many customers prefer an iLDG over traditional forms of lead generation such as email campaigns or landing pages because they feel more connected to the company and more engaged in their experience.

In addition to increasing brand awareness, quizzes are a great way to increase conversion rates. They help you understand what types of questions your target audience is asking, which allows you to create content that answers those questions directly. For example: if someone asks about "how long does it take for a company like ours," we could answer with an article that explains how long it takes our team members at the office and online (where applicable). This type of content will help make sure potential customers understand exactly how their time is spent when interacting with your business!

The success of any iLDG depends on how it's designed, so your team should have some thorough knowledge about how to create effective quizzes that engage users.

The success of any iLDG depends on how it's designed, so your team should have some thorough knowledge about how to create effective quizzes that engage users.

Create questions that are relevant to the user: If you want your audience to take action after they complete a quiz, then make sure their question answers are related to what they're trying to accomplish. For example, if someone is looking for an apartment in New York City and filling out an online form with questions like "What type of neighborhood do you prefer?" or "What is the best way to get around Manhattan?," then this type of question would be appropriate.

Make sure that the quiz is easy enough for anyone (even non-native speakers) who wants answers from Google Assistant or Alexa: It's important that even those who don't speak English fluently can still understand what each question means and how their responses affect the outcome of whatever task has been requested. You might even consider having multiple versions available depending on whether or not users have access through voice assistants such as Alexa; this way everyone gets something!

The right form of lead generation can increase conversions and sales on your website

In order to make the most of interactive marketing, you need to know what kind of lead generation is right for your business.

The right form of lead generation can increase conversions and sales on your website. That's why we've created iLDG--an incentivized email that allows you to:

Increase brand awareness while incentivizing users to take action (like signing up for a newsletter or downloading an ebook)

Generate more leads in less time than traditional emails

Conclusion

I hope this article has convinced you that interactive lead generation is the new way to go, and I encourage you to give it a try!

Outgrow.co is one of such market leaders. Check out the detailed review here.

product review

About the Creator

Ellen Miller

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