HOW TO MAKE MONEY ON INSTAGRAM?

Instagram is one of the fastest growing social platforms, and it quickly has more than one billion active users. What started as a simple app for sharing photos has evolved into a powerful marketing tool . Various brands and creators use Instagram to reach potential customers.

According to Instagram Business data, 60% of users use Instagram to discover new products, 80% of users follow at least one brand, more than 200 million users click on a business page every day, and 66% of page visits come from non-followers .

Like Google and Facebook, there is a huge market on Instagram.

So how do you want to make money with Instagram?

In this article, I will introduce 9 strategies on how to use Instagram to make money, so that you can also get a piece of Instagram.

HOW TO MAKE MONEY ON INSTAGRAM.

In 2019, many people made a lot of money on Instagram. A post on Kylie Jenner's account costs $1.2 million, according to a report by prominent social media research firm Hooper HQ. It's scary right, just a post is worth so much money. But you might be tempted to say it's because this is a very famous celebrity, what does that have to do with ordinary people like us?

In fact, even ordinary people, everyone has different ways to make money with Instagram.

1. Publish paid posts.

According to SocialToaster data, influencer marketing is on the rise. 92% of users are willing to choose to trust word-of-mouth recommendations, 76% of users say they are more likely to trust content shared by ordinary people than brands, and 82% of users seek recommendations from friends before making a purchase.

To put it simply, people are gradually getting buying advice from the people around them, so it is not surprising that more and more brands will find some influential users to promote their products.

Because of the user's requirement for information transparency, the US Federal Trade Commission (FTC) online advertising guidelines propose that all advertisements should indicate that the information is an advertisement. Here's an example of what a paid ad should look like.

Daphne Nur Oz is a popular TV host with over 3.87 million followers on Instagram. Big brands like J.Crew are also looking to tap into her fan community through DaphneNur Oz.

In addition to such accounts with a large number of fans, will the brand find some accounts with very few fans to cooperate? In fact, some brands will also find some smaller accounts to cooperate. For example, big brands like Dunkin also hope to cooperate with some accounts with a small number of fans. Because when the number of fans is small, it is easier to communicate with fans, and it is easier to build a sense of trust, which increases the conversion rate, so even if your number of fans is less than 1,000, it is possible to get paid promotions opportunity to post.

2. Become a brand ambassador.

Sponsored posts of this kind perform very well, and many brands want to maintain long-term cooperation with influencers. So there are people like brand ambassadors who regularly promote the brand's products or services. And because Instagram is the platform of choice for influencer marketing, brands often look to Instagram for brand ambassadors. Many brands usually give these influencers away their products for free so they can experience it and then promote it.

Jay Alvarrez is a lifestyle blogger who publishes his content primarily on YouTube and Instagram with over six million loyal followers. Many brands hope to have long-term cooperation with him. Even design and release joint products.

In 2018, he co-designed a line of travel bags and luggage with Douchebags.

The brand side will find the influencers of the corresponding audience to achieve better results. The brand side will sign a contract with the influencer to ensure cooperation. And these brand ambassadors are paid around $40,000 to $50,000. If a cooperation can be reached, this is a very good opportunity for the Reds.

Influencers in specific niches are often more valuable than influencers in general because their followers tend to be more active and more willing to engage in interactive feedback.

at last

Instagram is one of the fastest growing and most engaged social media platforms, and making money on Instagram is actually easy if you use the right methods and strategies. From sponsored posts to marketing services, anyone can take advantage of creative methods on Instagram to make money.

But earning income on Instagram is a huge investment of time and effort. But you can accumulate your own traffic over time, and it’s not too late.