How to go viral on Tiktok

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1. Identify Your Target Audience

One of the most important things to do if you want to grow your TikTok followers is to identify your target audience. Like other social media platforms, TikTok users cover multiple demographics, locations, and niches. The type of content that works well for one group might not resonate with another group. So, before you start creating a TikTok marketing or TikTok influencer strategy, it's important to find out what your target audience is doing on the platform.

Once you've found your target audience, you'll need to create content specifically for that audience. While your goal is to get more TikTok followers, it's important to approach your content creation with the purpose of educating and entertaining your target audience to make real connections. Don't just go out and try to get followers for the sake of getting followers. You want the right followers, the ones who are interested in your brand and your products and services. Millions of followers aren't going to help you if those followers aren't interested in moving deeper into your marketing funnel.

2. Leverage Trends

TikTok is all about the trends and you can drastically increase your TikTok followers by jumping on trends as they arise. Of course, just because something is trending doesn't mean you have to participate. Be discerning about the trends that you join in on to make sure that they're the trends your target audience is also participating in.

TikTok trends are a great way to set your brand apart from your competitors and share a bit more of your brand's personality.

3. Educate Your Followers

The best TikTok content for brands and influencers is both educational and entertaining. Use TikTok to create engaging and educational content that provides value to your followers. It's a great idea to use clever TikTok content to share information about your products and services that can best serve your audience and make their lives easier.

4. Post at the Right Time

One of the best ways to get more TikTok followers is to make sure you post on TikTok at the right time. The best time is, of course, when your audience is most likely to be online. It could take some trial and error to find that sweet spot but it's so worth it. Learn about TikTok scheduling tools to automate this process.

5. Create (and Participate in) Challenges

participate in the same TikTok challenges that your target audience is participating in. Many of the most popular challenges are dance challenges. In addition to participating in existing challenges, you can create your own challenges on TikTok.

6. Engage With Other TikTok Creators

Remember that TikTok, like all social media platforms, is social. As such, it's important to engage with other TikTok creators on the platform, using TikTok's duet and stitch features to increase engagement. Start by finding ways to incorporate education about your products and services in these engagement efforts (but don't be spammy) but don't shy away from engaging with other creators simply because you enjoy their content.

7. Use User-Generated Content

As you create more content and more challenges on TikTok, you'll start to amass a decent collection of user-generated content. User-generated content (UGC) is simply content created by users. It can help increase trust in your brand, get more engagement, and increase your TikTok followers.

To get your hands on tons of UGC, you can start your own challenge.

8. Try a TikTok Growth Tool

Social Buddy

Social Buddy uses advanced targeting to help you find followers who are interested in the content you're creating. You can target potential followers based on industry or niche, relevant hashtags, complementary accounts, and competitors to find followers that match your target audience. Social Buddy focuses on getting your TikTok account noticed by genuine users, not bots or fake accounts.

Social-Viral

Social-Viral lets TikTok creators buy TikTok followers at a low rate. It gives you access to new followers instantly, and you can also buy views and likes to boost your content and increase your chances of going viral so you can start bringing in even more targeted followers that you don't have to pay for.

FeedPixel

FeedPixel is a social media management platform that works for multiple social media platforms. TikTok creators can use FeedPixel to get more followers, views, and likes. It's available in 75 languages so no matter where you are, it'll probably work well for you. The TikTok growth option includes likes and views and you can even buy followers and shares directly if you want.

9. Get More TikTok Followers With Creativity and Persistence

TikTok continues to increase in popularity so if you're interested in getting more followers on TikTok, there's no time to waste. Using theses tips, you'll be well on your way to getting more TikTok followers, increasing engagement, and building a vibrant community on the platform — you just need to create the content they want to see.

TikTok's primary feed, the For You page, offers up highly personalized content for each user based on videos they've watched and liked as well as the TikTok creators they follow. Getting your content on TikTok's For You page is key to success on the platform but without the other tips on this list, your likelihood of getting to the For You page, or featuring consistently on the page, is slim.

You don't have to implement every single tip all at once. Start by focusing on finding out what your target audience watches on TikTok and when they're most active on the platform. Then, create high-quality content (with a CTA) and publish it during peak times. From there, you'll be in a better position to work on the other ways to grow your TikTok followers that we've included here.

10. Most importantly, don't be afraid to engage with your target audience and try creative ways to get attention on your TikTok content. Over time, you'll build a powerful following on TikTok that helps you meet your marketing goals.