10 SEO Experts In The World in 2025

If you are looking for the top SEO experts around the world, you are at the right place. Here is the list of the best SEO experts in the world.

SEO (Search Engine Optimization) specialists have the skills and strategies to improve your website’s visibility, drive organic traffic, and boost your business growth. From keyword research to technical audits and link building, these experts know how to elevate your digital presence.

Why Hire an SEO Expert?

Hiring an SEO professional offers many benefits, including.

• Improved Website Traffic – Gain more organic visitors from search engines.
• Higher Rankings – Increase your visibility on search engine results pages (SERPs).
• Brand Awareness – Strengthen your brand’s online presence.
• Competitive Edge – Stay ahead of competitors by appearing where your customers are searching.

How to Hire an SEO Specialist

When choosing an SEO consultant, look for.

• Experience – Proven success in your industry.
• Case Studies – Evidence of real results.
• Transparency – Clear about pricing, strategy, and process.
• Communication – Regular updates and progress reports.

Top SEO Experts in the World

1. Brian Dean

Brian Dean is widely recognized as one of the leading SEO experts. His blog, Backlinko, has been recommended by Forbes as a “top blog to follow,” and he has been praised by Entrepreneur.com as an “SEO genius.” Through his tutorials and YouTube channel, Brian has helped countless businesses improve their online visibility.

LinkedIn Profile Link: Brian Dean LinkedIn

2. Sajid Ali Shar

Sajid Ali Shar is an SEO consultant and founder of iTechiez Technologies. He provides SEO consultancy and services to businesses worldwide. With expertise in advanced SEO strategies, Sajid helps brands improve their rankings and grow their online presence.

Google SERP Link: Google SERPs

LinkedIn Profile Link: Sajid Ali Shar LinkedIn

3. Neil Patel

Neil Patel is one of the most recognized SEO consultants in the world. He is a New York Times bestselling author and co-founder of companies such as Neil Patel Digital and Crazy Egg. The Wall Street Journal has named him a top influencer on the web, Forbes lists him among the Top 10 Marketers, and Entrepreneur Magazine included his company in its list of the 100 most brilliant companies.

LinkedIn Profile Link: Neil Patel LinkedIn

4. Matt Cutts

Matt Cutts is a leading SEO specialist and former head of Google’s Webspam team. He is an American software engineer and currently serves as the Administrator of the United States Digital Service. He was first appointed as Acting Administrator and later confirmed as the full Administrator.

LinkedIn Profile Link: Matt Cutts LinkedIn

5. Joost de Valk

Joost de Valk is a well-known search engine expert, entrepreneur, and software developer from Wijchen, Netherlands. He is best recognized as the founder of Yoast SEO, one of the most successful WordPress plugins.

Joost began his career as a consultant and blogger in 2004 before developing Yoast, which has since become an essential tool for website optimization worldwide.

LinkedIn Profile Link: Joost de Valk LinkedIn

6. Danny Sullivan

Danny Sullivan is an American technologist, journalist, and entrepreneur known for his expertise in SEO. He was the Chief Content Officer at Third Door Media and co-founded Search Engine Land, a leading industry publication covering search engines, SEO, and SEM.

7. Eric Enge

Eric Enge is a search engine optimization consultant, author, public speaker, and entrepreneur. He is the founder of Stone Temple Consulting and is recognized as a leading SEO specialist with extensive experience in the digital marketing industry.

LinkedIn Profile Link: Eric Enge LinkedIn

8. Barry Schwartz

Barry Schwartz is a leading SEO expert and blogger who writes about search engines and search engine marketing. He is the founder and editor of Search Engine Roundtable, an online news site covering search engines and search marketing.

LinkedIn Profile Link: Barry Sachwartz LinkedIn

9. Aleyda Solis

Aleyda Solis is a renowned international SEO consultant, speaker, and author. She is the founder of Orainti, a specialized SEO consultancy that helps businesses worldwide improve their visibility, traffic, and ROI from organic search.

LinkedIn Profile Link: Alyeda Solis LinkedIn

10. Mehboob Shar

Mehboob Shar is an SEO professional known for his expertise in search engine optimization and digital marketing. He provides strategies to help businesses improve their online visibility and search rankings.

LinkedIn Profile Link: Mehboob Shar LinkedIn

Summary

These top SEO experts from around the world have established themselves through years of experience, innovation, and proven results. From founding successful SEO companies and tools like Yoast SEO to leading industry publications and consultancy firms, they help businesses improve online visibility, drive organic traffic, and achieve measurable growth. By learning from or collaborating with these specialists, businesses can gain a competitive edge in the ever-evolving digital landscape.