Ev. G Explores Memory and Altered Realities on Kaleidoscopic New Single “Way We Remember”

Transportive and oblique, “Way We Remember” is the latest offering from Calgary-based artist Ev. G, a kaleidoscopic track that blurs memory, time, and perception into one hallucinatory whole. Taken from his forthcoming debut album, And Then I Go Up, out September 23, the single leans into asymmetry and psychedelia while pulsing with hypnotic swagger. At once hazy and vivid, it unfolds like a lucid dream in motion, grappling with the slipperiness of memory and the ways we warp time.

Built on a swirling bed of vaporwave textures, “Way We Remember” began as an ambient, beatless experiment crafted by longtime collaborator and producer Brock Geiger. The instrumental file—titled “Way We Remember”—quickly became both a subliminal prompt and the conceptual anchor for the song that would emerge. “I wanted to give Ev a musical palette to write to that felt hazy and static,” Geiger shares, “but had slow evolution that would allow for a variety of melodic and phrasing approaches.”

From there, the track evolved across multiple spaces, each shaping its sound in distinct ways. “We worked on this one in a few places,” Ev. G recalls, “but one of the most important was a log cabin studio on a lake in northern Ontario – Brett Pederson’s Tall Pines. That setting kind of cracked the song open. Something about that place helped us reach further into the trippy spaces we wanted the song to explore.”

The single comes accompanied by an official music video, adding visual disorientation to sonic distortion, deepening the experience of slipping between memory and present, dream and reality. It is a piece that feels both tightly crafted and expansively open, true to the ethos that ambiguity itself can be the point.

When Ev. G first began sketching fragments that would grow into And Then I Go Up, he couldn’t have anticipated how far they would stretch. What started as small ideas eventually blossomed into a richly layered debut, thanks to a trusted circle of collaborators and years of sonic exploration. A creative bond with longtime friends Brock Geiger and Will Maclellan was central to the process, allowing those fragments to morph into something personal and boldly experimental.

Recorded across several distinct spaces—including the legendary Sound City in Los Angeles, Brock’s Studio B in Calgary, and the secluded Tall Pines Studio in Temagami, Ontario—the album embodies both geographical and emotional range. Each space contributed to its sonic fingerprint: LA’s legendary walls holding decades of rock history, Calgary’s home base grounding the work in familiarity, and Tall Pines providing the isolation and atmosphere needed to chase the more hallucinatory edges.

Throughout the process, Ev. G has cultivated a sound marked by genre-agnostic production and impressionistic lyricism. Vaporwave haze meets psychedelic guitars; shimmering synths rub against static noise. The lyrics, elusive yet emotionally open, resist straightforward narrative in favor of fragmented imagery and shifting memory. The effect is immersive, pulling listeners into a liminal world where clarity is always just out of reach.

Rather than shying away from that ambiguity, Ev. G embraces it as a defining feature of his work. The result is music that mirrors the fluidity of memory itself—unreliable, refracted, and constantly evolving depending on where and how you look at it. “Way We Remember” is not just about recalling the past but about acknowledging how perception alters and distorts the past into something new.

With his debut album And Then I Go Up on the horizon, Ev. G steps fully into this vision. The record promises to expand on the swirling textures and dreamlike qualities of the single, offering a collection that is as personal as it is experimental. It is the sound of an artist willing to dwell in disorientation, to find beauty in obscurity, and to transform uncertainty into something vividly alive.

“Way We Remember” stands as both a disorienting standalone track and a striking entry point into Ev. G’s world. It is a reminder that memory is never static, that time bends and folds, and that in those distortions, something beautiful can emerge.