What is SEO and quick Tips

Outline guidance to SEO for beginners

What is SEO? Well, before digging deep into SEO, let’s get to know the full form and meaning of SEO. Yes as you guessed, its Search Engine Optimization is rather known as SEO.

Now, why is SEO important in today’s world? While there are millions of websites competing with one another to come on top of the Google search page, SEO is about increasing the visibility of your website in the organic search results of major search engines. For this, you should first have an understanding of how people search, what they search for and how long it takes to see the results.

A successful SEO makes your website appealing to the users as well as the search engines. To make it very simple for beginners, if you know what your customer needs and give it to them, your SEO will win tremendously.

As quoted by an SEO expert Mr. Benj Arriola – SEO director, Myers Media Group, Google continuously develops and improves its algorithm to create a sophisticated machine that learns as it grows. Over the years, SEO methods and strategies have evolved in attempts to keep up with the pace of Google’s algorithm changes and updates

Here are some of the most important quick SEO tips that beginners need to know. These SEO techniques would definitely bring in more organic traffic to your website and improve search results.

Tip 1: Keywords are the secret key to a successful SEO.

Find and focus on relevant keywords in your content that increase your website ranking quickly.

keyword research is a search of words or phrases relevant to your content using keyword search tools. It is a marketing strategy for finding more relevant keywords on your page content.

Keywords are words or phrases that people search for their needs on the internet.

Tip 2: Use internal links to give prominence to your important pages.

Internal links are like a secret SEO weapon that helps google crawl and rank your pages. Internal links are one of the ways Google explores your website.

An internal link is a link with hyperlink text, which navigates the visitor from one page to another page from the same web domain.

The importance of internal linking is to help Google find the index of your website and its pages. It also helps to increase the value of keywords and page visitors

Tip 3: Website page speed is a critical factor in SEO.

A slow page can frustrate a user and discourage him from reading or even buying a product. According to eConsultancy, 40% of people abandon a website that takes more than a second to load. So the technique is to remove anything that slows down your website.

Tip 4: Write for users first, search engines second.

The search engines follow the users and not the other way around. So first write the content which would be helpful to increase the user’s experience. The search engine would then reward you for what the user has searched for.

Writing for users means you create content for a website to help the users to understand what type of products or services are provided by the company. The best content also helps the business and creates both engaging and useful to their audience.

Tip 5: Include online video content on your website for a huge traffic source.

Video content has a lot of untapped potentials which is great for SEO and increases good user engagement. A one-minute quick video is easier for a user to go through and get the idea rather than having the patience to read your 100-word article.

Tip 6 : Increase your CTR (Click Through Rate) to boost your SEO.

CTR (Click Through Rate) helps to know the total number of users or the number of clicks you have received for a page. For increasing the CTR, write medium-length headlines and tag lines that appeal to your user. Include power words and also write a strong meta description that sets your post apart.

The main aim of SEO is to increase the organic search result of your website in the search engine. This is done using the best keywords content and is easy to find on search engines.

CTR or click-through rate is a metric to measure the effect of ads. It is simply calculating the percentage of people who clicks on a link on your web pages.

These tips and techniques on how to deal with SEO strategies will definitely help you to dive deeper, discover, and learn more about SEO.