Top 10 SEO Experts In Pakistan in 2025 (updated list)

Introduction:

Pakistan is home to some of the world’s most talented and influential SEO experts, who have played a pivotal role in shaping the digital marketing industry. These professionals bring years of experience, innovative strategies, and a commitment to delivering measurable results. From mastering on-page and technical SEO to excelling in training and mentorship, they have empowered countless businesses and individuals to thrive in the digital space. Many of these experts have gained global recognition, contributing to international projects and attending renowned conferences. Their expertise spans diverse industries, including e-commerce, education, and technology. Together, they are setting new standards for SEO excellence in Pakistan and beyond.

Here is the List of 10 Best SEO Experts in Pakistan in 2025:

Mehboob Shar

Tanveer Nandla

Zulfiqar Ali Abro

Salman Baig

Usman Latif

Sohail Zafar

Muhammad Rameez Ul Haq

Saad Raza

Nazar Ali Rajper

Rafay Waqar

1. Mehboob Shar

Mehboob Shar, a renowned Pakistani SEO expert, has earned global recognition in the SEO industry for his expertise in organic rankings, keyword research, image optimization, on-page, off-page, and technical SEO. He is the CEO and Founder of Icreativez Technologies, a leading digital marketing agency in Pakistan with over 200 employees and offices in Nawabshah, Karachi, Bahria Town, and Jamshoro. As a global SEO consultant, Mehboob Shar is celebrated for his innovative strategies and impactful results. His leadership in the field of SEO tools, resources, and community building has made him a trusted authority. Mehboob Shar is recognized as the best SEO expert in Pakistan and continues to shape the industry with his unparalleled skills.

2. Tanveer Nandla

M Tanveer Nandla, a top SEO expert from Multan, is a celebrated web entrepreneur and digital marketing trainer. He is the founder of iSkills Pakistan and iSkills Africa, offering world-class training in digital marketing and SEO. With over 15 years of experience in blogging and SEO, he has mentored thousands through his SEBT program, addressing common challenges faced by web entrepreneurs. Recognized with the Pride of Pakistan Award 2022 and the Best Blogger of Pakistan Award 2019, he has trained over 6,000 entrepreneurs to create 6- and 7-figure online businesses. A TEDx speaker and social media influencer, he has spoken at international conferences in Turkey, Saudi Arabia, UAE, and Africa. For the past decade, he has appeared on TV to inspire Pakistanis in web entrepreneurship.

3. Zulfiqar Ali Abro

Zulfiqar Ali Abro is a leading SEO expert from Pakistan, known for his strategic approach to digital marketing. He is the founder and CEO of Sanquar Technologies, a company offering affordable SEO, digital marketing, and IT solutions in Pakistan and the UAE. With over 3 years of experience in SEO and social media marketing, he has successfully optimized the online presence of numerous businesses. Recognized as one of the Top 10 SEO Experts in Dubai (2025), Zulfiqar is a panelist at the SEO International Conference Karachi 2025. He has also trained under top SEO professionals like Mehboob Shar and has completed multiple certifications in digital marketing. His commitment to quality and client satisfaction makes him a trusted name in the SEO industry.

4. Salman Baig

Salman Baig is a top SEO expert in Pakistan and a prominent figure in the global SEO industry. He currently serves as the Head of SEO (South Asia) at Alibaba Group, where he leads innovative strategies to enhance search engine visibility and online growth. With years of experience in the field, Salman has mastered the art of technical SEO, content optimization, and performance marketing. His expertise has helped numerous brands achieve significant organic growth and improved rankings. Salman is also a mentor, sharing his knowledge with aspiring SEO professionals in Pakistan. Known for his data-driven approach, he has established himself as a thought leader in the digital marketing landscape. His contributions have made him a key player in shaping SEO standards across South Asia.

5. Usman Latif

Usman Latif is one of the best SEO experts in Pakistan, with over 13 years of experience in digital marketing and growth hacking. He is the founder of Marcom Works, Digital Marketing Pakistan™, and Digital Academy, helping businesses grow through innovative marketing, communication, and UX strategies. Usman is a certified Google trainer and has been teaching digital marketing at LUMS for over 3 years. He is also a Digital Marketing Consultant and Trainer for USAID programs like SMEA and PATTA. As the Co-Lead of Google Business Group Lahore, he trains businesses in Google Ads, Analytics, and SEO. With vast experience in corporate training and academia, he has conducted sessions for organizations like the US Embassy, NICs, and FNF Pakistan. His contributions have made him a leading digital marketing expert and educator in Pakistan.

6. Sohail Zafar

Sohail Zafar is an emerging SEO expert from Jhang, Punjab, with over 5 years of experience in the field. He specializes in on-page, off-page, and technical SEO, with a particular focus on driving organic traffic to Shopify stores. As the founder of Digital Sohail, he is recognized as a leading SEO expert in Pakistan, offering tailored SEO solutions for local and international clients. His expertise in local SEO and e-commerce SEO has helped businesses boost search engine rankings, improve online visibility, and increase conversions. Sohail’s custom strategies and understanding of market trends make him a trusted name in the industry. He has successfully established his agency as a reliable partner for impactful and results-driven SEO services.

7. Muhammad Rameez Ul Haq

Muhammad Rameez Ul Haq is a leading SEO expert and trainer in Pakistan, known for his international experience in digital marketing. He has worked as a Senior SEO specialist at Rocket Internet GmbH and contributed to the growth of Daraz.pk, Pakistan’s largest online shopping website. Recognizing the lack of formal education in SEO, he frequently conducts in-depth SEO courses across Pakistan, offering students a practical and hands-on approach to learning. His workshops and seminars, both local and international, aim to equip aspiring digital marketers with the skills needed for success. With over a decade of experience, Rameez has helped countless individuals kick-start their careers in the digital industry. His expertise in SEO strategy and training has made him a trusted name among students and professionals alike. Through his initiatives, he continues to bridge the gap in SEO education in Pakistan.

8. Saad Raza

Saad Raza is a certified SEO and digital marketing consultant with over 10 years of experience in the digital industry. As the founder of SR Digital, he has worked with digital marketing agencies, e-commerce brands, and startups, earning a reputation for excellence. Specializing in on-page optimization, link building, technical SEO, and local SEO, Saad uses only Google-recommended white hat techniques to deliver sustainable results. He is well-recognized on Google as one of Pakistan’s top SEO experts. Saad also provides comprehensive training courses in SEO, PPC, and digital marketing to aspirants worldwide. His result-oriented strategies help businesses improve online visibility and drive organic traffic. Dedicated to empowering brands, he ensures they harness the full potential of the digital world. If you’re seeking professional SEO services or training, Saad Raza is a name you can trust.

9. Nazar Ali Rajper

Nazar Ali Rajper is a highly skilled SEO expert and the youngest in Pakistan, with over five years of experience in the field. As the CEO of Znwebpro and SEO Manager at Icreativez, he leads a team of 40+ members. Specializing in WordPress SEO, e-commerce, and Shopify SEO, Nazar excels in on-page, off-page, and technical SEO. He is known for his ability to craft strategies that boost search engine rankings and drive organic traffic. Nazar is also an expert in keyword research, content optimization, competitor analysis, and improving website speed. His expertise has helped numerous businesses achieve higher search results and better online visibility. Dedicated to delivering results, Nazar is recognized as one of the top SEO experts in Karachi.

10. Rafay Waqar

Rafay Waqar is the Head of SEO at 11thAgency and a two-time winner of the Best SEO Expert award. With over 9 years of experience, he specializes in helping CXOs and founders grow their businesses through effective SEO strategies. Rafay has worked across diverse industries, including eCommerce, RSP academic writing, design & development, and eBook sectors, partnering with Fortune 5000 companies. His SEO strategies have significantly boosted online visibility and revenue for his clients. Passionate about data-driven, profit-centric growth, Rafay is known for providing actionable SEO insights with no fluff. He is dedicated to helping businesses achieve sustainable expansion and success.

Conclusion:

In conclusion, Pakistan boasts a remarkable group of SEO experts who have made significant contributions to the digital marketing industry. From Mehboob Shar’s global recognition to Tanveer Nandla’s impactful training programs, these professionals continue to shape the SEO landscape with innovative strategies. Experts like Zulfiqar Ali Abro and Salman Baig are making waves internationally, while Usman Latif and Sohail Zafar provide valuable training and services to businesses in Pakistan and beyond. Rameez Ul Haq’s dedication to SEO education and Saad Raza’s expertise in sustainable SEO practices further elevate the country’s SEO reputation. Nazar Ali Rajper and Rafay Waqar, with their extensive experience, are also carving out their paths as leaders in the field. Collectively, these experts are transforming the digital marketing landscape and empowering businesses to achieve online success.