How to Do YouTube SEO for Getting More Views?

Well Google is the most popular search engine in the digital platform and it is followed by another popular search engine YouTube. There are billions of active users on YouTube hence it can be now used as a marketing tool.

With the emergence of YouTube it has become easy for the content creators to increase their content base. The monotony of images and photographs in Google has been broken by the variety of videos in YouTube.

Millions of brands, organizations, influencers and content creators have taken to YouTube. Hence, the competition in YouTube is high, because the number of consumers for YouTube is higher than any other social platform or search engines.

When you know competition is high, next you need to know how to do YouTube SEO for getting more views?

There are 1000s of videos available on one single keyword, so if you want your video to rank or trend in YouTube then you will have to focus on YouTube SEO.

YouTube Statics Every YouTuber Must Know

One of the most creative search engines is YouTube, one has to shoot a video, then edit it, use AR and VR techniques and finally upload it in the YouTube Page. But it does not end here; there are many other things that one must know about YouTube before knowing about the YouTube SEO.

● According to Statista 2021, YouTube has 2.3 billion active users all over the world.

● 80% of the internet users have YouTube account

● YouTube offers 80 different languages facilitating users from different parts of the world.

● 65% of businesses use YouTube for promotional purposes and Marketing purposes.

● More than 70% of the YouTube engagement comes from mobile phones.

These are some of the facts that every YouTuber must know and now we can learn about YouTube SEO here.

How to Do YouTube SEO for Getting More Views?

Well when we talk of getting more views the first focus should be the subject matter of the content as well the quality of the content. If you want your article to rank or trend organically then you will have to shoot NAT free, highly quality and engaging content.

Here are the techniques that must be followed to do YouTube SEO for getting more views,

Do a Keyword Research for Your Video

Doing a good keyword Research is the basic step for any SEO related task. One must use the SEO tools available online, both paid and non paid to do a thorough keyword research.

Now, while doing the keyword research make sure that you choose keywords with high search volume and low difficulty level. Keywords with high search volume and low difficulty will easily help your video to arrive in searches.

Use the Focus Keyword in Your Title

Decide your focus keyword, and make sure that it is used efficiently and correctly. When we look for a video in YouTube, the first thing that we see is the title of the video.

Hence your target keyword or the focus keyword must be used very organically in the Title of the video.

Optimize Tags with LSI Keywords

Tags play a very important role in SEO, “tags” are basically those other keywords that are not the focus keyword or LSI keyword but would help your video to come to the search result.

Tags are those other words which will help your video to arrive in the search result of the search engine. So, it is very important that you optimize tags properly for your videos.

The entire video content has to be optimized with the primary keywords, secondary keyword and tertiary keywords.

Share on All Social Media Platform

After your video is published on YouTube, you need to bring visitors to your video which you can do easily if you share the link of your video in other social networking sites.

Likewise, use all your social accounts to promote your video and bring in viewers to your video.

Embed Your Video

Embedding is not commonly done, but it is another very important part of SEO. Embedding your video will benefit you in two ways,

Embedding your video in blog posts or any other space can bring more viewers to your video

It will increase the user engagement and will help you to reach more viewers

Do Keyword Research in YouTube

After these basic steps, you must do research in YouTube also, because it will help you to understand the long tail keywords that could be used in your YouTube SEO.

Let’s say your video is about “marketing agency”, then when you use this keyword in your YouTube search engine.

Then, you will also get other long tail keywords such as, creative marketing agency, marketing agency for small business, social media marketing agency and so on.

You can use such long tail keywords in your video SEO to make it more SEO friendly.

Wrapping Up!

There are obviously many other ways to make your YouTube SEO absolutely perfect, but the above mentioned techniques are the most essential ones.

It’s time for you to get into action, do follow the above ways and encourage your visitors to subscribe and comment on your video.

Such SEO techniques do not require much of a production budget, yet would give you unbelievable results. You can also consult any YouTube marketing expert to help you do the YouTube SEO for your video.