How Evan Samlin Helps Entrepreneurs Thrive with Smart Capital Solutions

Few executives in small business finance strike a more resonant combination of vision, compassion, and innovation than Evan Samlin, President and Founder of REIL Capital. To date, since founding REIL in March 2017, Samlin has been motivated by an overriding mission: delivering fast, fair, and customized access for entrepreneurs to the capital they so desperately require, and so undeniably deserve, when everybody else says no.

A "Listen First" Philosophy for Leadership

What separates Evan Samlin is his philosophy of "listening first." He is a staunch supporter of effective financing, not as a mathematical exercise but in forging actual relationships. At its essence, Samlin's modus operandi is in listening attentively to an entrepreneur's needs ahead of crafting a financial solution. Such a philosophy not only governs client interaction but is also deeply entrenched in REIL Capital's nurturing and cooperative company culture.

From Alternative Backgrounds to Entrepreneurship

Samlin's business leadership experience is anything but routine. He was born in Randolph, New Jersey, but traveled throughout several states, New Jersey, Texas, New York, and Florida, developmentally absorbing flexibility and resilience even at an early age. He was a high school athlete who made the NJFCA All-State football team in both his junior and senior seasons.

Having graduated from The College of New Jersey with a Philosophy and Business major and a position on the Dean's List, Samlin surprised everyone by taking up a creative profession: performing stand-up comedy and crafting sketches and a sitcom pilot in New York City. Looking back at those days, he views humor as an effective bond-building device, an effective one in building strong ties he would later use in business.

Establishing REIL Capital: Father-Son Dream

REIL Capital's start is founded on family and shared ambitions. On March 16th, 2017, Samlin started the company with his cousin, Ian Samlin. From the start, they cultivated a company marked by its caring, hands-on approach and immense respect for the inherent problems of small businesses.

Intelligent, Customized Capital Solutions

REIL Capital is distinct in providing a range of varied finance products to cater to the diverse requirements of a business:

• Revenue-based finance
• Lines of credit
• Lease equipment
• Working capital finance
• SBA loan packaging assistance

Samlin employs a customer-oriented, data-driven approach rather than standards tied exclusively to credit metrics. Tailoring solutions based on each client's trajectory rather than their credit ranking facilitates the elimination of hindrances while prepping entrepreneurs for expansion.

Speed: Quicker decision-making

Since time is frequently a major consideration for small business entrepreneurs, Evan Samlin simplified REIL Capital's application and approval process. With proprietary technology combined with one-on-one direction, even most clients can apply in a few minutes and gain funding within 24 - 48 hours, a game-changer for those with immediate needs.

Equally important is REIL Capital’s commitment to transparency. Samlin ensures clients fully understand their financing options, fees, and implications, empowering informed, confident decision-making.

Beyond Capital: A Growth Partnership

For Evan, it's not just about capital for entrepreneurial growth. REIL Capital forges deeper relationships by offering steady nurturing in such forms as:

• Credit repair recommendations
• Financial management approaches, Access to business improvement tools.
• Networking events and community-building.

This comprehensive support transforms REIL Capital from a lender into a long-term strategic partner.

Returning in Times of Need

Samlin’s leadership shone through during the COVID-19 pandemic, when small businesses were hit hard by lockdowns, supply chain shocks, and shifting consumer behavior. While many lenders retreated, REIL Capital leaned in—with timely funding and resources, and a truly heartfelt philanthropic response. The firm donated over 200,000 masks to small businesses and regularly contributed electronic equipment to community organizations like JAFCO in Sunrise, Florida.

Moreover, Samlin and his team made pandemic recovery easier for companies by enabling access to Employee Retention Credit (ERC) tax benefits, which shows financial expertise combined with civic responsibility.

And in the aftermath of Hurricane Ida, they persisted in their spirit of charity in relief donations.

Outstanding Impact and Growth

Since its establishment by Evan Samlin as a specialist in community finance, REIL Capital has not only increased in scope but in reach, too, with over $70 million in small business funding in recent years. REIL Capital accommodates a wide range of entrepreneurs in the U.S., primarily those not served by conventional banking channels.

Looking Ahead: Innovation and Inclusion

Evan keeps innovating. He's investing in AI-driven underwriting, mobile-first software, and further partnerships so financing is as easy as buying online. He dreams big: a new age in which small business funding is obtainable, equitable, and beautifully easy. Led by Evan Samlin, finance meets compassionate mission, innovation meets compassion, and entrepreneurs, with a partner at last, not just a financier.

Conclusion

Where other businesses forgo strategic finance in an effort to stay afloat, Evan Samlin offers something radically different: intelligent, agile, compassionate capital solutions centered on people, not spreadsheets. With REIL Capital, he's showing finance needs to come quickly, equitably, and in an empowering way, not only for businesses but for dreams, communities, and futures.